Angel Lee
Associate Marketing Operations Manager
Chicago,IL
Summary
Detail-oriented and enthusiastic associate marketing operations manager with extensive knowledge of email marketing, social media and overall digital marketing. Dynamic individual with proven history of innovative and effective marketing. Committed to accurate and detailed research.
Overview
5
5
years of professional experience
Work History
Associate Marketing Operations Manager
Allstate Identity Protection
Chicago, IL
05.2022 - Current
- Automated Trustpilot review program, eliciting reviews from subscribers at a timely basis after remediation case is closed
- Launched 14 email program to 800,000 subscribers
- Boosted brand awareness while managing external marketing campaigns and programs
- Managed workflow between internal stakeholders and agency, coordinating documents, planning, and creative material distribution
- Maintained documentation, detailing assignments, in-progress work and completed project milestones.
Marketing Operations Specialist
NMI
Chicago, IL
09.2021 - 05.2022
- Configured, tested, and launched email marketing programs and landing pages
- Performed A/B testing to define and execute enhancements to productivity, open rates, conversion rates
- Managed and reported on demand generation campaigns to internal stakeholders
- Maintained marketing automation integration with CRM and assist in the integration of additional platforms as needed
- Continuously analyzed operational processes to find and implement new efficiencies
Marketing Associate
Centrica Business Solutions
Chicago, Illinois
02.2021 - 09.2021
- Worked closely with sale teams to create email marketing and paid search campaigns to ensure accurate messaging and precise targeting
- Created more efficient project tracking system by introducing project management software that increased transparency on projects in system and led to faster delivery times
- Managed marketing calendar by tracking project progress and reporting to all internal stakeholders
- Deployed email campaigns on weekly basis via Pardot to increase product awareness and sales
Communications Associate - Rotational Program
SC Johnson & Son, Inc.
Racine, Wisconsin
01.2019 - 01.2021
- Rotational program that supported the Reputation Management, Public Affairs, Lifestyle (Acquisitions), and Global Communication team:
- Crafted digital, written, and paid marketing and promotional corporate communication materials
- Championed efforts to activate social accounts on Instagram, Facebook, and Twitter
Education
Bachelor of Arts - Journalism - Strategic Communications
University of Wisconsin - Madison
Madison, Wisconsin 09.2014 - 5 2018
Skills
Pardot
Microsoft Excel
Hootsuite
Mailchimp
Project Management
Campaigns Management
Copywriting
SEM
SQL
HTML/CSS
Email marketing platforms
Salesforce
Confluence
Stakeholder management
Quote
How many ideas have there been in the history of the human race that were unthinkable ten years before they appeared?
Fyodor Dostoevsky
Timeline
Associate Marketing Operations Manager
Allstate Identity Protection
05.2022 - Current
Marketing Operations Specialist
NMI
09.2021 - 05.2022
Marketing Associate
Centrica Business Solutions
02.2021 - 09.2021
Communications Associate - Rotational Program
SC Johnson & Son, Inc.
01.2019 - 01.2021
Bachelor of Arts - Journalism - Strategic Communications
University of Wisconsin - Madison
09.2014 - 5 2018