Aysia Centeno
The Ned NoMad
New York
7
years of professional experience
Dynamic hospitality and membership leader with experience driving member acquisition, retention, engagement, and operations within luxury lifestyle and hospitality brands. Proven success managing high-profile member experiences, leading cross-functional teams, executing elevated events and programming, and building operational systems that improve efficiency and service standards. Skilled in Salesforce, member relations, communications, and team leadership, with a strong background in fostering community, enhancing brand loyalty, and delivering exceptional guest experiences.
Work History
Head of Membership
1 Year 1 Month- Lead membership strategy across acquisition, retention, engagement, and member experience for one of New York City's premier private members clubs
- Manage and develop a multidisciplinary membership team, including Membership Managers and Member Relations professionals, fostering a high-performance culture focused on service excellence, engagement, and retention
- Oversee membership operations, financial performance, forecasting, and reporting, providing leadership with data-driven insights on growth, retention, and attrition trends
- Build and implement systems, SOPs, and cross-functional workflows that improve efficiency, communication, and consistency across departments
- Partner with senior leaders across Operations, Events, Partnerships, Communications, Finance, and People teams to deliver club objectives and elevate the member experience
- Cultivate relationships with high-profile members, VIPs, industry leaders, and cultural influencers, ensuring exceptional service and engagement
- Lead member onboarding, engagement initiatives, and strategic programming that strengthen community, increase retention, and reinforce brand loyalty
- Serve as a key member of the leadership team, contributing to strategic planning, membership growth initiatives, and committee developmentiatives
Membership Manager
11 Months- Drove member engagement and retention through curated programming, personalized experiences, and relationship management
- Served as a key brand ambassador, delivering elevated hospitality and resolving member needs with discretion and efficiency while leading a team of three Member Relations individuals
- Managed membership operations including applications, onboarding, Salesforce CRM, and cross-functional coordination with Finance, Operations, F&B, and People teams
- Monitored club performance and member feedback to provide leadership insights, improve service standards, and enhance overall member experience
Corporate Event Manager, Tenant Experience
1 Year 8 Months- Originated, executed, and coordinated 120+ corporate events annually for a two-building campus in Midtown Manhattan
- Conceptualized and implemented programming focused on community engagement and tenant experience
- Developed and standardized innovative tenant experience initiatives across the national portfolio
- Created and distributed building-wide communications including newsletters, digital signage, posters, and e-blasts to 2,500+ tenants
- Oversaw budgeting, logistics, vendor negotiations, venue coordination, and event marketing
- Managed tenant experience mobile app content, audience engagement, event calendars, and local partnerships
Senior Operations Associate
1 Year 5 Months- Delivered high-touch member and prospect experiences through workplace tours, community engagement, and curated programming for high-profile office environments while consistently maintaining elevated service standards
- Owned day-to-day operations including amenities, inventory, and IT troubleshooting while developing scalable experiential and operational resources adopted across multiple locations
Evening Manager
1 Year 6 Months- Managed customer service and team operations in a high-volume nightlife environment
- Supported hiring processes, back-office procedures, and operational cost-saving initiatives
Legislative Intern
3 Months- Supported office operations and constituent communications for the Senator’s office
- Conducted policy research and legislative analysis
- Drafted constituent correspondence and assisted with administrative coordination
Education
Bachelor of Science - Political Science
Skills
Salesforce
Microsoft Office
Google Workspace
Canva
Airtable
Mailchimp
QuickBooks
Adobe Photoshop
Calendly
Timeline
Head of Membership
The Ned NoMad
05.2025 - CurrentRead More
Membership Manager
The Ned NoMad
07.2024 - 06.2025Read More
Corporate Event Manager, Tenant Experience
Industrious
11.2022 - 07.2024Read More
Senior Operations Associate
Industrious
06.2021 - 11.2022Read More
Evening Manager
Kind Regards
12.2019 - 06.2021Read More
Legislative Intern
Office of Senator Charles E. Schumer
12.2019 - 03.2020Read More
State University of New York at New Paltz
Bachelor of Science from Political Science
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