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Hi, I’m
Baldwin Lora
Route Sales Specialist
Winnabow,NC
Every problem is a gift—without problems we would not grow.
Tony Robbins
Work Preference
Summary
Competitive Route Sales Representative with strong background providing customers with specific products to address needs and requirements. Effective in handling orders and ensuring delivery of accurate shipments in alignment with strict schedules.
Overview
9
years of professional experience
4
years of post-secondary education
2
Languages
Work History
Frito Lay
Route Sales Specialist
02.2023 - Current
Job overview
- Reduced delivery times by implementing effective time management strategies, optimizing travel routes.
- Strengthened relationships with store managers through regular communication and collaboration on promotions.
- Evaluated store performance metrics regularly to identify areas for improvement within assigned territory.
- Resolved customer complaints professionally and efficiently, ensuring lasting positive relationships.
- Maintained positive relationships with customers using good communication and follow-through abilities.
- Analyzed sales and customer data to identify buying trends and offer recommendations.
Frito Lay
District Sales Leader
11.2024 - 04.2025
Job overview
- Taught sales concepts and practices to sales team of 12 employees.
- Devised strategies for retaining accounts, delivering polished sales presentations and promoting brands and products.
- Boosted market share by establishing sales and distribution channels, developing new products, and solidifying sales partnerships.
- Analyzed market trends to identify potential areas for expansion, leading to increased revenue generation.
- Mentored new sales representatives, resulting in higher retention rates and enhanced productivity.
Frito Lay
Route Sales Representative
08.2019 - 02.2023
Job overview
- Maintained positive relationships with customers using good communication and follow-through abilities.
- Maintained up-to-date knowledge of products and services to address customer inquiries
- Analyzed sales and customer data to identify buying trends and offer recommendations.
- Developed and implemented promotional strategies to boost sales and customer loyalty.
- Delivered top customer satisfaction, reviewing feedback closely, and addressing needs and requests of account holders.
- Represented wide range of products and brands.
Frito-Lay North America Inc.
Merchandising Specialist
07.2016 - 07.2019
Job overview
- Changed displays to reflect new promotions.
- Interviewed and worked closely with vendors to acquire and develop desired products.
- Planned and coordinated product availability for advertising and promotion purposes.
- Maintained clean store by returning items to proper places.
- Maintained product inventory and reordered items.
- Supplied daily support to buyer and assistant buyer.
- Inspected merchandise for quality and arranged proper display location on floor.
Education
Monroe Academy For Business And LawTh Bronx
High School Diploma
09.2005 - 06.2009
University Overview
- Graduated with 3.0 GPA
- Elected Captain of Junior Varsity Baseball Team
- Elected Captain of Mock Trails team.
Skills
Marketing and advertising
Product demonstration
Relationship builder
Quality assurance
Customer service
Stocking and replenishing
Product knowledge
Technical aptitude
Sales goals
Route management
Conflict resolution
Software
Powerpoint
Interests
Community involvement
Family
Cooking
Faith
Accomplishments
- Supervised team of 12 staff members.
- Achieved Lead District in Sales through Super Bowl effectively helping with Customer Execution.
Languages
English
Native or Bilingual
Spanish
Native or Bilingual
Availability
See my work availability
Not Available
Available
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Timeline
District Sales Leader
Frito Lay
11.2024 - 04.2025
Route Sales Specialist
Frito Lay
02.2023 - Current
Route Sales Representative
Frito Lay
08.2019 - 02.2023
Merchandising Specialist
Frito-Lay North America Inc.
07.2016 - 07.2019
Monroe Academy For Business And Law
High School Diploma
09.2005 - 06.2009