Betty Roberts
Lapaz
Summary
Results-driven professional with extensive experience in staff training, financial reporting, and compliance monitoring. Proven ability to enhance team performance and ensure regulatory adherence while fostering strong relationships within the community.
Overview
9
9
years of professional experience
Work History
Assistant Executive Director
Cedarhurst of Edison Lakes
Mishawaka
04.2025 - 03.2026
- Assisted in coordinating daily operations and activities within the community.
- Facilitated staff training initiatives to improve service delivery and team effectiveness.
- Created reports on financial performance of the organization.
- Managed administrative support for executive director, coordinating meetings, contract signing, and timely preparation of reports for unit turns, mid-month and end of month.
- Collaborated with management to implement operational policies and procedures.
- Ensured compliance with relevant laws, regulations, policies, procedures.
- Led staff meetings to align on operational objectives and drive accountability.
Director of Sales and Marketing
Morning View Assisted Living
South Bend
01.2023 - 02.2025
- Developed strategic marketing plans for community outreach.
- Coordinated promotional events to attract potential residents and families.
- Established partnerships with local businesses to enhance community involvement and resources.
- Planned promotional events such as trade shows, conferences, webinars.
- Directed staff in effective sales techniques and processes.
- Maintained accurate records of all sales activities using CRM software.
- Identified new markets and developed strategies to capture them.
Life Enrichment Director
Holy Cross
Mishawaka
01.2021 - 12.2022
- Designed engaging recreational programs for residents' physical and emotional well-being.
- Coordinated events promoting social interaction and community involvement among residents.
- Collaborated with staff to assess residents' interests and tailor activities accordingly.
- Facilitated group activities encouraging cognitive stimulation and creativity among participants.
- Managed volunteer programs enhancing resident engagement and support within the community.
- Trained staff on best practices for leading therapeutic recreation sessions effectively.
- Developed special one-on-one programs for residents who were ill or unable to participate in group activities.
- Performed regular assessments of equipment used for leisure activities to ensure safety standards were met.
Life Enrichment Director
Cardinal Nursing and Rehab
South Bend
05.2017 - 12.2020
- Designed engaging recreational programs for residents' physical and emotional well-being.
- Scheduled activities that fostered socialization among residents and facilitated family interactions.
- Collaborated with staff to assess residents' interests and tailor activities accordingly.
- Managed volunteer programs to increase resident engagement and strengthen community support.
- Trained staff on best practices for leading therapeutic recreation sessions to improve resident participation.
- Maintained a budget and monitored expenses related to life enrichment activities.
- Facilitated holiday decorating with resident participation under guidance of volunteer staff.
Education
Bachelor of Science - Health Care Administration
Purdue Global
On-Line01-2021
Skills
- Human resources management
- Compliance monitoring
- Financial reporting
- Case management
- Event coordination
- Resident satisfaction
- Relationship building
- Staff training
- Problem solving
- Team collaboration
- Effective communication
- Conflict resolution
- Human resources
- Compliance and regulations
Affiliations
Volunteer on the board of the Argos Kick Off Festival for 2 years.
Timeline
Assistant Executive Director
Cedarhurst of Edison Lakes
04.2025 - 03.2026
Director of Sales and Marketing
Morning View Assisted Living
01.2023 - 02.2025
Life Enrichment Director
Holy Cross
01.2021 - 12.2022
Life Enrichment Director
Cardinal Nursing and Rehab
05.2017 - 12.2020
Bachelor of Science - Health Care Administration
Purdue Global