Blair Porter
Atlanta,Georgia
Summary
Aspiring Project Manager and Event Coordinator with a B.S. in Business Management and a minor in Marketing, bringing a strong foundation in entrepreneurial strategy and business development. Skilled in digital marketing, brand growth, and applying analytical insights through business case study experience. Passionate about leading strategic initiatives, driving innovation, and contributing to cross functional team success.
Overview
6
6
years of professional experience
1
1
Certification
Work History
Founder/CEO
Chic Connect: Digital Marketing
Atlanta, Georgia
06.2024 - Current
- Built paid ad campaigns that grew client lead volume with measurable revenue gains.
- Designed responsive websites improving user engagement and conversion rates for small businesses.
- Developed SEO strategies that increased organic visibility and delivered measurable traffic growth.
- Produced marketing content and graphics that strengthened brand presence and improved campaign performance.
Business Fellow
Toyota Business Development Program
Hampton, Virginia
01.2024 - Current
- Collaborated with teams across departments on projects focused on strategic analysis, problem solving, and business planning. Delivered presentations to corporate staff on practical applications of artificial intelligence to improve efficiency and innovation. Developed models integrating Management Information Systems into operations to enhance decision making and workflow alignment.
Human Resources Case Study
Next Gen Logistics
Hampton, Virginia
03.2025 - 04.2025
- Conducted a case study analyzing NextGen Logistics’ workforce planning, providing recommendations for identifying critical roles and successors to establish a sustainable talent pipeline. Developed strategies that ensure continuity in essential positions and support the effectiveness of broader operational initiatives.
Digital Marketing Intern
Impressions of Beauty
Atlanta, Georgia
06.2020 - 08.2020
- Developed and executed the marketing campaign for the 2026 AchieveHER Annual Summit, including crafting content and visuals, coordinating guest speakers and celebrity attendees, designing marketing strategies, managing attendance logistics, and creating cost breakdowns to ensure a successful, cohesive promotional initiative.
Education
B.S - Business Management Marketing
Hampton University
Hampton, Virginia05-2026
Skills
- Project management
- Social media management
- Digital channel management
- Visual storytelling
- Digital marketing
- Graphic design
- SEO strategies
Certification
- DEC 2025 - DEC 2030 Microsoft Excel
- NOV 2025 - NOV 2030 Wharton Business School: Financial Literacy
- NOV 2025 - DEC 2026 HubSpot-SEO
- NOV 2025 - DEC 2026 HubSpot-Digital Marketing
Timeline
Human Resources Case Study
Next Gen Logistics
03.2025 - 04.2025
Founder/CEO
Chic Connect: Digital Marketing
06.2024 - Current
Business Fellow
Toyota Business Development Program
01.2024 - Current
Digital Marketing Intern
Impressions of Beauty
06.2020 - 08.2020
B.S - Business Management Marketing
Hampton University