Bradford Calhoun
Raleigh,NC
Summary
Experienced Sales Development Manager with strong skills in team management and training. Successfully established onboarding programs and optimized lead generation processes, consistently achieving sales quotas and enhancing team performance.
Overview
15
15
years of professional experience
Work History
Sales Development Manager
PetDesk
06.2025 - 04.2026
- Established an onboarding and training program for new hires.
- Assisted in moving the team to a territory based sales model.
- Developed outreach strategies to engage prospects through various channels.
- Collaborated with sales team to refine messaging and improve conversion rates.
- Utilized Salesforce, Hubspot, and Gong Engage software to track interactions and maintain lead data accuracy.
- Aligned sales strategies with company objectives to drive overall business growth.
Sales Development Manger Level 2
Levitate
04.2023 - 06.2025
- Developed targeted outreach strategies to engage potential clients effectively.
- Managed lead generation processes, optimizing conversion rates through tailored communication.
- Collaborated with marketing teams to align messaging and enhance brand visibility.
- Prepared detailed reports on sales performance, providing insights for executive review and strategy adjustment.
- Analyzed sales data to identify trends, informing strategic decision-making for future initiatives.
Sales Development Manager Level 1
Levitate
06.2022 - 04.2023
- Staffed and trained the insurance SDR team from 7 reps to 15.
- Consistently achieved quota or better each month earning Presidents Club Honors.
- Analyzed sales data to identify trends and adjust approach accordingly.
- Trained and mentored junior team members on best practices for lead engagement.
- Collaborated with marketing to align messaging and optimize lead conversion.
Account Executive
Levitate
10.2021 - 06.2022
- Cultivated strong client relationships to enhance customer satisfaction and retention.
- Developed tailored marketing strategies to increase brand visibility and drive engagement.
- Managed end-to-end sales processes, ensuring timely follow-ups and closure of deals.
- Collaborated with cross-functional teams to optimize service delivery and improve client outcomes.
Sales Development Representative
Levitate
03.2021 - 10.2021
- Made 130 dials per day with the expectation of booking 3 first sales calls per day.
- Met or exceeded quota each month in role.
- Winner of the first sales shark award with 230% of quota, 1.8 demos performed per day, 72% show rate.
- Developed strategic outreach campaigns utilizing Hubspot and Coffee tools to engage potential clients effectively.
- Analyzed market trends and competitor activities to inform sales strategies and identify opportunities.
Director of Fitness and Sports Nutrition
Fitness World NC
11.2010 - 03.2020
- Directed development and implementation of comprehensive fitness and nutrition programs for diverse clientele.
- Collaborated with team to assess client needs and customize nutrition plans promoting health and performance.
- Oversaw training of staff in latest fitness trends, ensuring high levels of service and expertise.
- Analyzed program effectiveness through client feedback and outcomes, refining strategies for continuous improvement.
- Met or exceeded sales targets for new memberships and personal training goals.
Education
Bachelor of Science - Management
University of North Carolina At Greensboro
Greensboro, NC12-2020
Skills
- Sales team training
- Customer engagement
- Team management
- Sales presentations
- Salesforce, Hubspot, Gong Engage proficient
- Campaign development
- Sales pipeline management
- Market expansion
- Problem-solving
- Organizational skills
- Team leadership
- Effective communication
Timeline
Sales Development Manager
PetDesk
06.2025 - 04.2026
Sales Development Manger Level 2
Levitate
04.2023 - 06.2025
Sales Development Manager Level 1
Levitate
06.2022 - 04.2023
Account Executive
Levitate
10.2021 - 06.2022
Sales Development Representative
Levitate
03.2021 - 10.2021
Director of Fitness and Sports Nutrition
Fitness World NC
11.2010 - 03.2020
Bachelor of Science - Management
University of North Carolina At Greensboro
2022 Presidents Club
I staffed and trained the insurance SDR vertical taking the team from 6 reps to 15. I achieved 135% of my yearly quota. Promoted 5 reps to account executive.