Brandon Dyksterhouse
Lafayette,USA
Summary
Dynamic leader with a proven track record at Life Time, successfully driving strategic growth and launching 15 innovative products. Expertise in market analysis and team leadership, resulting in revenue growth from $1.4 million to $50 million at THEFEED.COM. Proficient in building partnerships and delivering impactful solutions for high-performance athletes.
Overview
20
20
years of professional experience
Work History
Vice President of Nutrition
Life Time
Lafayette, CO
11.2023 - Current
- Developed long-range plans for business growth, resulting in increase in annual sales.
- Implemented strategic offerings to enhance company's suite of products and services. 15 new products were delivered in 2024 and 2025.
- Analyzed market trends to identify opportunities for growth within existing markets or new ones. Opened two new channels.
- Leveraged trends in customer industries and marketplaces to shape solutions and approaches.
High-Performance Consultant
DYKSTERHOUSE CONSULTING
Lafayette, CO
01.2016 - Current
- High-Performance Consultant to Green Mountain Valley School 2022-2023
- Advisor to protern.io (analytical hardware/software for alpine & nordic skiing)
- Equipment consultant for Lindsey Vonn 2018 Olympics
- High-Performance Director for Clif Bar Racing (Lila Lapanja)
- Develop and implement high-performance training programs tailored to individual athletes' needs
CEO-High Performance Director
THEFEED.COM
Broomfield, CO
01.2016 - 10.2023
- Responsible for increased revenue from $1.4 million in 2016 to $50 million in 2023.
- Develop and implement a comprehensive marketing strategy to increase brand awareness and drive customer acquisition for THEFEED.COM (Feed High-Performance Team)
- Develop and implement strategies to expand the company's reach in the high-performance sports market (Feed Coaching)
- Build and maintain relationships with key stakeholders in the sports and endurance industry to drive business growth for THEFEED.COM (EF Cycling, Prof. Kieran Clarke, Dr. Kevin Sprouse, Kimo Seymour, Asker Juekendrup)
- Identify and establish strategic partnerships with key industry influencers and athletes to enhance brand reputation and drive customer engagement for THEFEED.COM (NBC, Wedū Sports, Outside Magazine)
- Provide visionary leadership and strategic direction to position THEFEED.COM as the go-to platform for high-performance athletes and teams in the sports industry.
Head Women's Coach
US Ski Team
01.2015 - 01.2016
- (2016) USSA Coach of the Year Award
- (2016) Alpine International Coach of the Year Award
- (2016) 1X World Cup Winner
- (2015) World Championship Gold - Mikaela Shiffrin
- (2015) Slalom World Cup Overall Winner
- (2015) 5X World Cup Winner
Athletic Director
Ski & Snowboard Club Vail
Vail, CO
01.2013 - 01.2015
- USSA Alpine Club of the Year in 2015.
- USSA Club of the Year in 2014.
- USSA Alpine Club of the Year in 2014.
- USSA Freeskiing Club of the Year in 2014.
- USSA Freestyle Club of the Year in 2014.
- USSA Snowboard Club of the Year in 2014.
- Managed 135 coaches and over 600 athletes.
- Worked closely with 5 Snow Sports Directors (Alpine, Nordic, Freeski, Freestyle, & Snowboard) on budgeting, LTAD, venue selection, admissions, industry partnerships, and sponsorship.
Chief Operating Officer
Front Range Ski Club & Echo Mountain
01.2013 - 12.2013
- Coordinated development for pre & post season on-snow training.
- Liaison between USSA Clubs, NCAA Teams, & National Teams.
- Responsible for increasing revenue 300% from 2012 - 2013.
Head Coach
BC PROVINCIAL SKI TEAM
01.2010 - 12.2013
- Coordinated training, traveling, and racing for elite BC Alpine athletes.
- Qualified (10) athletes to the Canadian National Team over three year period (most of any province).
- Worked closely with the High-Performance Director to design and implement province-wide development/feeder program.
- Develop and implement a long-term athlete development plan to identify and nurture potential talent for the BC Provincial Ski Team.
- Develop and implement a comprehensive strength and conditioning program for elite BC Alpine athletes to improve their overall performance and reduce the risk of injuries.
Head Coach
Green Mountain Valley School
, CO
01.2008 - 12.2010
- Coordinated training, traveling, and racing of all athletes (95) and staff (15).
- Director of Coaches Education for GMVS & GMVS Ski Club.
- Director of Feeder Program (developed working relationship with 5 eastern clubs).
- Olympic Alpine Coach Whistler 2010 (Lebanon Federation).
- Develop and implement a comprehensive talent identification and recruitment strategy to attract top athletes from the region and nationally.
Founder
D-STYLE RACING CAMPS
01.2005 - 12.2010
- Organized trips around the world for over 300 snow sports athletes.
- Developed on-snow curriculum for high school to Olympic athletes.
- Created snow sports contacts in North America, South America, and Europe.
Education
Bachelor of Science - Business Administration, Marketing
University of Vermont
Burlington, Vermont01.2000
Green Mountain Valley School -
Green Mountain Valley School
Waitsfield, Vermont06.1993
Skills
- Strategic planning
- Market analysis
- Team leadership
- Partnerships and affiliations
- Critical thinking
Accomplishments
- 2016 Alpine International Coach of the Year
- 2016 USSA Coach of the Year
- 2010 University of Vermont Hall of Fame
- 2004 NCAA Champions (University of New Mexico ~ Skiing).
- 2000 Recipient of the J. Edward Donnelly Award, given to the top male and female athlete in the UVM senior class.
Timeline
Vice President of Nutrition
Life Time
11.2023 - Current
High-Performance Consultant
DYKSTERHOUSE CONSULTING
01.2016 - Current
CEO-High Performance Director
THEFEED.COM
01.2016 - 10.2023
Head Women's Coach
US Ski Team
01.2015 - 01.2016
Athletic Director
Ski & Snowboard Club Vail
01.2013 - 01.2015
Chief Operating Officer
Front Range Ski Club & Echo Mountain
01.2013 - 12.2013
Head Coach
BC PROVINCIAL SKI TEAM
01.2010 - 12.2013
Head Coach
Green Mountain Valley School
01.2008 - 12.2010
Founder
D-STYLE RACING CAMPS
01.2005 - 12.2010
Bachelor of Science - Business Administration, Marketing
University of Vermont
Green Mountain Valley School -
Green Mountain Valley School
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