Summary
Overview
Work History
Education
Skills
Accomplishments
Interests
Hobbies
References
Timeline
Generic

Brent Hughes

Alliston,ON

Summary

With over 14 years of proven success in the pharmaceutical industry, I have been able to make an impact as an individual contributor and a sales leader. I have a passion for connecting people and working cross functionally to achieve outcomes for better patient care. I am driven, goal and results oriented individual that loves to win with and for my team.

Overview

16
16
years of professional experience

Work History

Specialty Health & Science Representative

Pfizer
North Toronto , ON
02.2023 - Current
  • Dec 2023-Selected as the Neuro Science Lead to launch Nurtec, a new Gepant for the treatment of acute migraine. Responsible for promotion of Nurtec to GP's, Neurologist's and KOL headache specialists
  • Was successful in creating three national level KOL's who have become advocates for the use of Nurtec
  • Extremely successful launch of Nurtec, 78 NRX in the first two months of commercial launch with limited coverage
  • Feb 2023-Responsible for the promotion of EpiPen, Monoferic and Paxlovid in the Community for the Hospital Business Unit at Pfizer, Canada
  • Helped to maintain strong sales for EpiPen 115% and Monoferric 110%

Xolair Associate Sales Director

Novartis
, Ontario/ BC
01.2021 - 12.2022
  • Responsible for 76 M in sales for Xolair
  • Leading a team of six sales representatives across Ontario and British Columbia in three therapeutic areas
  • Exceeded Sales Targets 104% to plan for a 17 year old product with four direct competitors
  • Responsible for supporting marketing initiatives and implementing coaching models
  • Led team through a series of challenges with our Patient Support Program
  • Kept an 80% employee retention rate during this time of uncertainty
  • Responsible for leading the cross functional effort to improve the patient support program for Xolair in BC and Ontario

Specialty Sales Representative

Novartis
Hamilton, ON
01.2019 - 01.2021
  • Responsible for 6M dollars in sales for the GTA West area for the Xolair franchise
  • Responsible for creating and executing a business plan in a very competitive asthma biologic market
  • Effectively drove new enrolments of Xolair for severe allergic asthma patients in a very strenuous environment
  • Executed sales targets at 103% to plan
  • Launched new Patient Support Program
  • Was involved in the hiring of a local Field Case Manager and assisted in the roll out strategy
  • Took on role of Area Business Associate, responsible for tracking team expenses and assisting in area sales strategies

COPD National Marketing Assignment

Novartis
Montreal, QC
01.2019 - 01.2020
  • Responsible for launch and development of the “In-check Dial” sales strategy
  • Responsible for sales message and workshops to roll out new tools to be used in the field by the National Sales Team
  • Participated in special marketing presentations at head office for the pre launch of fevipiprant, target mapping segmentation and patient journey for novel asthma therapy

COPD/Asthma Speciality Sales Representative

Novartis
Barrie, ON
01.2014 - 01.2019
  • Responsible for the launch of new dual LAMA/LABA therapy in Central Ontario
  • Grew the Ultibro brand from launch to established brand, having one of the largest market shares in the province
  • Finished the 2019 year at 117% to plan for Ultibro
  • Was recognized for taking a lead role as the National Sales Representative during the 2017 IPS tactical session, helping to plan the sales strategies for 2018
  • Was also recognized as a leader on my team for driving consistent results in a very competitive market.

Respiratory/ CV/Neurology Sales Representative

Merck/Schering-Plough
Barrie, ON
01.2009 - 01.2014
  • Successful launch of Asmanex and Zenhale
  • Reversed 54-month negative sales growth to a positive growth of 2% for a sustained period of 20 months for the brand of Cozzar before the loss of exclusivity in January 2012
  • 2011 Maxalt- Top performing territory in Ontario
  • Received the Merck Special Achievement Award for my lead role in the implementation of the Barrie Migraine program

Education

Respirology

Council For Continuing Pharmaceutical Education
12-2015

CCPE Accreditation Course -

Council For Continuing Pharmaceutical Education
01.2010

Bachelor of Arts - Political Science

University of Waterloo
05.2002

Skills

  • Customer Relations
  • Sales Analytics
  • Product Launch Strategy
  • Key Account Management
  • Networking
  • Immunology disease awareness
  • Sales Coaching
  • Team Building
  • Inter-Department Collaboration

Accomplishments

  • 2019 Summit Winner
  • 2014 Summit Winner
  • Area MVP 2017
  • Area MVP 2015
  • 2012 Merck Special Achievement Award

Interests

Board Member Muldrew Lake Cottage Association 2018 

Board Member TNT Minor Hockey 2018- 2020 

Football Coach University of Waterloo 2006-2011 

Minor Hockey Coach 2015-Present

Hobbies

  • Alpine Skiing
  • Coaching Hockey
  • Mountain Biking
  • Golf
  • Traveling

References

Max Belley, Director Sales and Marketing GSK  514 924 9764

Ty Huether, District Sales Manager- Respirology GSK 226 753 4721

Timeline

Specialty Health & Science Representative

Pfizer
02.2023 - Current

Xolair Associate Sales Director

Novartis
01.2021 - 12.2022

Specialty Sales Representative

Novartis
01.2019 - 01.2021

COPD National Marketing Assignment

Novartis
01.2019 - 01.2020

COPD/Asthma Speciality Sales Representative

Novartis
01.2014 - 01.2019

Respiratory/ CV/Neurology Sales Representative

Merck/Schering-Plough
01.2009 - 01.2014

Respirology

Council For Continuing Pharmaceutical Education

CCPE Accreditation Course -

Council For Continuing Pharmaceutical Education

Bachelor of Arts - Political Science

University of Waterloo

Similar Profiles

CREATE PROFILE
Brent Hughes