BRIA PHILLIPS
Conroe,TX
Summary
Results-driven Sales & Marketing Leader with experience across retail, wireless, and digital marketing environments. Proven success in driving revenue growth, improving conversion metrics, and leading high-performing teams. Currently a Market Sales Manager at Victra, specializing in Verizon Home Internet (VHI) performance, Banner Take Rate (BTR) optimization, and sales strategy execution. Background includes marketing consulting, client acquisition, and onboarding 150+ clients through strategic sales initiatives. Recognized for combining data-driven insights, strong leadership, and operational excellence to exceed targets and enhance customer experience.
Overview
15
15
years of professional experience
Work History
Market Sales Manager (MSM)
Victra (Verizon Authorized Retailer)
Houston, TX
11.2022 - Current
- Lead sales performance across Midsouth & Southeast regions, supporting 200+ retail locations
- Drive Verizon Home Internet (VHI) growth through strategic coaching, performance tracking, and execution frameworks
- Improved Banner Take Rate (BTR) by implementing targeted coaching strategies and accountability systems
- Conduct cash calls, call blitzes, and performance deep dives to increase conversion and close rates
- Partner with district leaders to identify gaps and deploy actionable sales strategies
- Champion tools like mapping and personal shopper to improve qualification and opportunity conversion
- Developed and led training initiatives focused on objection handling, bundling strategies, and closing techniques
- Foster a culture of collaboration and recognition, increasing team engagement and buy-in
- Consistently drive performance against targets, achieving over 100%+ to goal in key markets
Personal Shopper/Sales Associate
Walmart
Lafayette, LA
11.2019 - 01.2021
- Curated personalized shopping experiences based on customer preferences and feedback.
- Managed inventory levels to ensure product availability and minimize stockouts.
- Consistently met deadlines and quality goals for accuracy and timeliness.
Social Media Marketing Consultant
Z57 Internet Solutions
San Diego, CA
05.2017 - 10.2019
- Developed pricing strategies while balancing firm objectives with customer satisfaction maximization.
- Maintained records related to sales.
- Prepared sales slips and sales contracts.
- Developed positive customer relationships through friendly greetings and excellent service. Provided repeat customers with exceptional care and attention.
- Participated in client meetings to ascertain needs and requirements and determine a course of action to help clients be successful.
- Prepared and gave presentations to clients and other project stakeholders.
- Contributed ideas to concept development, strategic planning, and business operations.
- Onboard over 150 clients in the year that I worked at z57.
- Accurately and safely collected payment information via phone.
- Cold calls prospecting for new clients.
- Converting paid leads.
General Manager
Chipotle
La Jolla, CA
02.2012 - 05.2017
- Purchased adequate quantities of necessary restaurant items, including food, beverages, equipment, and supplies.
- Carefully interviewed, selected, trained and supervised staff.
- Carefully developed a lucrative annual food and beverage marketing plan and strict budget to maximize profits.
- Strategically developed effective marketing plans to increase sales and profits while managing costs.
- Recognized and formally acknowledged outstanding staff performance to boost company morale and productivity.
- Actively participated in ongoing customer service programs to build sales and rapport in the community. Promoted a positive atmosphere and went above and beyond to guarantee each customer received exceptional food and service.
- Led and directed team members on effective methods, operations and procedures.
- Prepared for and executed new menu implementations.
- Oversaw front-of-house personnel to maintain adequate staffing and minimize overtime.
- Maintained a safe working and guest environment to reduce the risk of injury and accidents.
- Developed, implemented, and managed business plans to promote profitable food and beverage sales.
- Skillfully interacted with external vendors to obtain the best quality in pricing and product.
- Conducted timely performance evaluations for all front-of-house staff.
- Effectively managed payroll and timekeeping, including completion of the proper paperwork for new hires and terminations.
- Promoted the business through participation in and sponsorship of community events.
- Quickly identified problem situations and skillfully resolved incidents to the satisfaction of involved parties.
- Created fun team-building activities to engage staff in up-selling to meet revenue targets.
- Reduced labor while maintaining excellent service and profit levels.
Private First Class
United States Military
West Point, NY
07.2011 - 02.2012
- Updated and filed supply records and forms.
- Held multiple leadership positions within the battalion.
- Established operational objectives and work plans and delegated assignments to coworkers.
- Tutored fellow soldiers with academic studies.
- Learned valuable leadership and time management.
Education
High school diploma -
Breaux Bridge High School
01.2011
Skills
- Customer engagement
- Sales presentations
- Data-driven decision making
- Social media marketing
- Teamwork and collaboration
- Problem-solving
- Attention to detail
Timeline
Market Sales Manager (MSM)
Victra (Verizon Authorized Retailer)
11.2022 - Current
Personal Shopper/Sales Associate
Walmart
11.2019 - 01.2021
Social Media Marketing Consultant
Z57 Internet Solutions
05.2017 - 10.2019
General Manager
Chipotle
02.2012 - 05.2017
Private First Class
United States Military
07.2011 - 02.2012
High school diploma -
Breaux Bridge High School