Creative business-minded professional with 22 years of combined experience in retail management, customer service, visual merchandising, sales, buying & social media marketing.
Overview
22
22
years of professional experience
Work History
STORE MANAGER & BUSINESS PARTNER
CHEESECAKE BOUTIQUE
COLUMBUS, OH
01.2005 - 01.2022
Launched and built a longstanding well loved high end women’s boutique.
Developed the culture of sales and customer relationships.
Selected and planned the fashion apparel to be purchased for each season.
Managed all marketing — from the planning and designing of print ads, as well as all social media marketing on multiple platforms to drive commerce and grow reach.
Sourced new designers, product lines and forecasted upcoming trends and traveled to trade shows where I developed relationships with vendors, wrote orders and negotiated terms.
Planned & coordinated independent fashion shows while partnering with community organizations for local outreach.
Created all store visual merchandising and floor plans to constantly stay fresh and refocused for adjusting stock levels & changing seasons.
Trained staff on best practices for selling & styling and taught a high engagement hands-on approach to customer service.
Built out and managed a fully integrated and functioning e-commerce website linked to the brick & mortar location.
STORE MANAGER
WHITE HOUSE | BLACK MARKET
MYRTLE BEACH, SC
01.2004 - 01.2005
Recruited to open & manage the first location in the Grand Strand area.
Responsible for all store operations including; recruiting, interviewing, hiring, training, scheduling & general managerial tasks.
Built a strong repeat clientele through brand knowledge and exceptional customer service resulting in high UPT’s.
Consistently exceeded personal sales goals & was repeatedly recognized as the top sales producer in the district & region.
STORE MANAGER & APPAREL BUYER
SALT PEDDLER
PAWLEYS ISLAND, SC
01.2000 - 01.2004
Managed and Oversaw all day to day store operations, scheduling , hiring and training. Purchased for 6000 Sq Ft specialty retail shop.
Made buying decisions, wrote orders & built relationships with wholesale accounts regarding swimwear, sportswear, footwear, and accessories.
Generated repeat business by responding to customer concerns with friendly and knowledgeable service.
Showcased and created appealing custom visual merchandising concepts as well as set product to plan-o-gram; ensuring POP placement for corporate brands including Birkenstock, Oakley, Lacoste, BCBC and more.