Summary
Overview
Work History
Education
Skills
Interests
Timeline
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Caroline Rose

Jonesboro,AR

Summary

Dynamic leader with a proven track record at Shadrachs Coffee, enhancing brand visibility and fostering an inclusive culture. Expert in communications strategy and social media content development, I spearheaded successful rebranding and crisis management, achieving significant audience growth. Skilled in marketing strategy and team motivation, I excel in driving engagement and operational excellence.

Overview

7
7
years of professional experience

Work History

Director of Communications

Shadrachs Coffee
10.2017 - Current
  • Improved social media presence with tailored content strategies for each platform, resulting in higher audience engagement.
  • Managed crisis communication, mitigating negative publicity during high-profile incidents.
  • Spearheaded rebranding initiative, aligning visual identity with company values and strategic direction.
  • Championed internal culture initiatives that fostered a more inclusive workplace environment.
  • Orchestrated successful product launches through well-coordinated PR efforts, garnering favorable reviews from both consumers and press outlets.
  • Created social media content with consistent content and tone.
  • Created shareable content that resonated with followers, driving increased engagement rates and audience growth.
  • Educated colleagues on social media best practices, including proper use of hashtags, post formatting, and platform-specific features.

Manager

Shadrachs Coffee
06.2017 - Current
  • Managed and motivated employees to be productive and engaged in work.
  • Accomplished multiple tasks within established timeframes.
  • Enhanced customer satisfaction by resolving disputes promptly, maintaining open lines of communication, and ensuring high-quality service delivery.
  • Resolved staff member conflicts, actively listening to concerns and finding appropriate middle ground.
  • Maximized performance by monitoring daily activities and mentoring team members.
  • Controlled costs to keep business operating within budget and increase profits.
  • Developed and maintained relationships with customers and suppliers through account development.
  • Developed a strong company culture focused on employee engagement, collaboration, and continuous learning opportunities.

Education

Bachelor's in Business Management - Management & Entrepreneurship

Arkansas State University
Jonesboro, AR
05-2022

Skills

  • Marketing strategy
  • Campaign coordination
  • Influencer partnerships
  • Photography
  • Video content production
  • Annual communication planning
  • Social media campaign oversight
  • Content coordination
  • Branding management
  • Communications strategy
  • Social media content development

Interests

  • Photography and Videography
  • Travel
  • Tennis
  • Content Creation

Timeline

Director of Communications

Shadrachs Coffee
10.2017 - Current

Manager

Shadrachs Coffee
06.2017 - Current

Bachelor's in Business Management - Management & Entrepreneurship

Arkansas State University
Caroline Rose