CASSANDRA LING
San Francisco,United States
Summary
Dynamic recruiter with over 8 years of experience in Global Talent Partnership and full-cycle recruiting. For the last two years, I’ve specialized in hiring leadership-level roles, while owning all non-technical recruiting across Strava — including Strava for Business GTM, Sales, Revenue Operations, Growth Marketing, Product, Legal, and Finance functions. Known for establishing efficient hiring processes, building innovative programs, and executing strategic team planning to attract top-tier global talent.
Overview
10
10
years of professional experience
Work History
Senior Recruiter
Strava
01.2024 - Current
- Own candidate experience and full-cycle recruiting for multiple roles at once, managing the overall interview, selection, and closing process
- Manage end-to-end recruitment activities and partner across the organization (hiring requirements, reporting, sourcing, assessment, on-boarding etc.)
- Negotiated competitive compensation packages that retained key talent and attracted top talent
- Co-chair of Women's Roundtable ERG
- People Management: one direct report and recruiting coordinators. Trained junior recruiters on best practices for sourcing, interviewing, and candidate management.
- Lead and own all internship hiring and Summer internship program in partnership with internal teams
- Create and facilitate training for interviewers and hiring managers
- Reduced time-to-fill metrics by implementing efficient applicant tracking systems and prioritizing high-impact roles.
- Enhanced candidate pipeline by utilizing various sourcing strategies, including social media, networking events, and job postings.
- Focus/Expert Areas: All non technical roles (GTM, Sales, Revenue Operations, Legal, Finance, Trust & Safety, Product, Marketing)
Recruiter
Strava
07.2019 - 12.2022
- Increased candidate placements by developing and maintaining relationships with clients and candidates.
- Enhanced recruitment process for faster hiring by utilizing various sourcing tools such as job boards, social media, and networking events.
- Improved employee retention rates through thorough candidate screening and interview techniques.
- Streamlined communication between candidates and hiring managers, leading to higher satisfaction on both sides.
Recruiting Coordinator
Strava
01.2018 - 07.2019
- Streamlined the recruitment process by implementing an Applicant Tracking System, improving efficiency and reducing timetohire.
- Coordinated candidate interviews with hiring managers, ensuring a smooth and efficient interview process for all parties involved.
- Managed job postings on various platforms, increasing visibility and attracting top talent for open positions.
- Improved candidate experience by providing timely updates throughout the recruitment process, resulting in positive feedback from applicants.
Marketing Coordinator
San Jose Sharks
05.2015 - 08.2017
- Managed all marketing events from creation to execution
- Executed traditional marketing duties including advertising and media buying, broadcast writing, copy writing, creative timelines and management, data analysis, digital campaign content and promotional materials
- Created press releases and public relations outreach for events and marketing campaigns.
Education
Bachelor's - School of Journalism & Communications
University of North Carolina at Chapel Hill
Chapel Hill, North Carolina05.2015
Skills
- Sourcing
- ATS & CRM Software
- Full Cycle Recruitment
- Global & International Hiring
- Talent Branding
- Events Management
- Diversity, Equity & Inclusion
- Boolean Search Techniques
- Recruiter Training and Mentoring
- Salary and benefits negotiations
- Recruitment Metrics Analysis
Timeline
Senior Recruiter
Strava
01.2024 - Current
Recruiter
Strava
07.2019 - 12.2022
Recruiting Coordinator
Strava
01.2018 - 07.2019
Marketing Coordinator
San Jose Sharks
05.2015 - 08.2017
Bachelor's - School of Journalism & Communications
University of North Carolina at Chapel Hill