Summary
Overview
Work History
Education
Skills
Accomplishments
Certification
Timeline
Generic

Cassandra Ramos

Wyandotte,MI

Summary

Creates and implements successful sales and marketing strategies regardless of scale and budget. Excels at maximizing profits within limited budgets. Performs market research, develops strategic reports and organizes and promotes successful marketing campaigns. Aggressively pursues new sales leads resulting in high sales close rate. Understands importance of working with customers and other executives, as well as keeping staff informed and motivated.

Overview

11
11
years of professional experience
1
1
Certification

Work History

Director of Sales and Marketing

Rocket Mortgage
02.2017 - Current
  • Collaborated with cross-functional departments to optimize product offerings and pricing strategies, increasing overall profitability.
  • Managed a high-performing sales team, providing regular coaching and training to enhance their skills and performance.
  • Developed comprehensive sales plans for business growth, resulting in significant market share expansion.
  • Implemented efficient CRM systems to track leads, manage customer interactions, and streamline the sales process.


Team Leader - Production Management

General Motors, GM
06.2015 - 02.2017
  • Coordinated resources effectively to meet project deadlines and achieve desired results.
  • Set performance expectations for the team, monitoring progress towards goals and providing constructive feedback as needed.
  • Enhanced team productivity by implementing efficient work processes and regularly reviewing performance metrics.
  • Developed team members'' skills through targeted coaching sessions, resulting in improved individual performance.

Marketing Manager

Legacy Marketing Partners LLC
02.2013 - 01.2015
  • Increased brand awareness by developing and implementing strategic marketing campaigns.
  • Boosted sales performance through the creation of engaging promotional materials and targeted advertising strategies.
  • Managed social media accounts for optimal audience engagement and increased online presence.
  • Analyzed market trends to identify new opportunities, adjusting marketing plans accordingly for maximum effectiveness.

Education

High School Diploma -

Everett High School
Lansing
06.2007

Skills

  • Sales Coaching, Training, Pipeline Management
  • Partnership Development
  • Strategic planning
  • Performance Tracking
  • Marketing Strategy Development
  • Channel Management
  • Sales Presentations

Accomplishments

    Sales Excellence Award:

  • Recognition for consistently exceeding sales targets and driving revenue growth.
  • Compliance Excellence Award:

  • Acknowledgment for ensuring strict adherence to regulatory requirements and maintaining a compliant sales and marketing environment.

Certification

Possesses valid licensure and registrations for mortgage loan origination across 19 states, demonstrating a commitment to regulatory compliance and professional standards.

Timeline

Director of Sales and Marketing

Rocket Mortgage
02.2017 - Current

Team Leader - Production Management

General Motors, GM
06.2015 - 02.2017

Marketing Manager

Legacy Marketing Partners LLC
02.2013 - 01.2015

High School Diploma -

Everett High School
Cassandra Ramos