Summary
Overview
Work History
Education
Skills
Languages
Languages
Certification
References
Timeline
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Cassandra Westfall

Cassandra Westfall

Morgantown

Summary

Sales professional with a strong history at Compass Realty Group, specializing in relationship management and market analysis. Achieved top sales rankings and improved investor returns through strategic marketing initiatives and exceptional client engagement. Proficient in CRM software to enhance operational efficiency and support business expansion. Committed to delivering outstanding results in the real estate sector.

Overview

15
15
years of professional experience
1
1
Certification

Work History

Realtor/Salesperson

Compass Realty Group
Morgantown
09.2018 - Current
  • Identified and enhanced investor returns through effective property management strategies.
  • Recruited agents, achieving top-three sales ranking in North Central West Virginia.
  • Collaborated with broker and marketing team for targeted geofencing outreach campaigns.
  • Utilized data analytics to predict real estate trends, expanding business portfolio.
  • Led marketing campaigns and community initiatives to boost brand visibility.
  • Expanded customer base via referrals and strategic marketing efforts.
  • Streamlined sales processes using CRM software to improve customer interactions.
  • Advised clients on market conditions, pricing strategies, and mortgage options.

Realtor/Salesperson

RE/MAX Real Estate Professionals
Morgantown
01.2014 - 08.2018
  • Maintained and expanded network of potential clients and industry professionals, while discovering my passion for real estate and utilizing creative methods to scale my business.
  • Grew customer base to enhance overall book of business.
  • Guided sellers and buyers in marketing and purchasing property under optimal terms.
  • Ensured compliance with franchise regulations in all marketing activities.
  • Prospected new clients through mailers, online advertising, and local magazines.
  • Coordinated property showings and organized open houses effectively.
  • Achieved recognition as top salesperson from 2014 to 2018.

Realtor/Salesperson

ERA Signature Properties
Morgantown
06.2012 - 12.2013
  • Crafted detailed property listings with compelling descriptions and professional photos.
  • Ensured adherence to federal, state, and local real estate laws during transactions.
  • Guided clients in purchasing, selling, and renting properties efficiently.
  • Coordinated marketing materials including flyers, brochures, and signage for property listings.
  • Fostered strong client relationships through consistent communication and timely updates.
  • Collaborated with lender referral and relocation companies using their designated systems or CRM.

Sales Representative/Head Teller

United Bank
Morgantown
06.2010 - 02.2012
  • Managed currency inventory levels, ordering additional cash as needed.
  • Fostered positive brand awareness by representing bank at community events.
  • Established strong customer relationships through personalized interactions.
  • Collaborated with various departments to resolve complex banking issues efficiently.
  • Maintained effective communication between tellers and management for cohesive teamwork.
  • Conducted regular audits of teller drawers to identify discrepancies and mitigate fraud risks.
  • Coordinated employee schedules, ensuring adequate coverage during vacations and absences.
  • Oversaw maintenance of vaults, ATMs, night depositories, and coin machines as required.

Education

Exercise Physiology -

West Virginia University
Morgantown, WV

Skills

  • Relationship management
  • Business development
  • Networking and prospecting
  • Client relations
  • Contract negotiation
  • Problem solving
  • Property management
  • Creativity
  • Self-motivation
  • Market analysis
  • CRM software proficiency
  • Customer service excellence
  • Business analysis

Languages

English, Native

Languages

English
Native/ Bilingual

Certification

West Virginia Residential Real Estate License

References

References available upon request.

Timeline

Realtor/Salesperson

Compass Realty Group
09.2018 - Current

Realtor/Salesperson

RE/MAX Real Estate Professionals
01.2014 - 08.2018

Realtor/Salesperson

ERA Signature Properties
06.2012 - 12.2013

Sales Representative/Head Teller

United Bank
06.2010 - 02.2012

Exercise Physiology -

West Virginia University