Charles Schaub
Keyport
Summary
General Sales Manager versed in industry practices, needs, and customers. Offering several years of experience in the field along with skill in building and leading successful sales teams.
Overview
20
20
years of professional experience
1996
1996
years of post-secondary education
Work History
General Sales Manager
Toms Ford
Keyport
11.2005 - Current
- Led sales team to achieve monthly targets and drive dealership performance.
- Developed training programs for new sales associates and ongoing staff development.
- Implemented promotional campaigns to increase visibility of vehicles and services offered.
- Oversaw daily operations to ensure compliance with company policies and procedures.
- Hired and motivated team members, working closely with salespeople and customers to negotiate and close deals.
- Identified areas needing improvement in order to maximize efficiency.
- Encouraged team members to meet and exceed objectives by setting goals, tracking performance daily and implementing improvement strategies.
- Monitored customer satisfaction levels and took corrective action when needed.
- Identified weaknesses and implemented sales and business practices training to improve performance.
- Reviewed customer feedback surveys regularly and devised plans accordingly.
- Developed and implemented strategies to increase sales revenue.
- Maintained accurate records of all transactions in the company's CRM system.
- Reviewed KPIs daily and implemented critical adjustments to increase performance for each metric.
- Ensured compliance with applicable laws and regulations related to sales activities.
- Negotiated contracts with vendors and suppliers for better pricing terms.
- Defined goals and objectives to generate significant amounts annually in sales revenue.
- Reduced inventory day supply, driving additional revenue from floor plan credit.
- Identified opportunities for process improvement initiatives within the department.
- Achieved company growth and brand development through market expansion and sales.
- Established new accounts and serviced existing accounts maintaining professional relationships.
- Gained market share in new sales performance through aggressive team training.
- Built sales forecasts and schedules to reflect desired productivity targets.
- Fostered relationships with customers to enhance satisfaction and loyalty initiatives.
- Collaborated with marketing team to enhance dealership branding and outreach efforts.
- Mentored and directed employees by conducting one-on-one meetings with salespeople.
Education
Middletown High School North
Middletown , NJSkills
- Excellent sales trainer
- Proven leader
- Excellent closer
- Orchestrating team harmony
- High priority customer retention
- Honesty and integrity are big with me
Year Over Year Growth
- Had my dealership increase sales YOY in 2023, 2024 and 2025 in both New Car and Used Car sales
- Number 1 in the North East Region for customer lease retention in 2023, 2024 and 2025
- Number 1 in our Zone for customer satisfaction based on Ford scoring system for 2024 and 2025
Timeline
General Sales Manager
Toms Ford
11.2005 - Current
Middletown High School North