Summary
Overview
Work History
Education
Skills
Languages
Timeline
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Chase Lien

Dallas,TX

Summary

Dynamic sales leader with proven expertise in international sales and pricing strategy, notably outperforming sales quotas in Southeast Asia by 191.4% at TiMOTION Technology. Excelled in developing and executing sales strategies at J-Star Motion Corporation, driving aggressive growth and market penetration. Skilled in building high-performing teams and fostering key account relationships, demonstrating exceptional upselling strategies and product positioning.

Overview

17
17
years of professional experience

Work History

VP of Sales and Marketing - Linear Motion

J-Star Motion Corporation
12.2021 - Current
  • Developed comprehensive sales strategies to secure new business, achieving growth objectives.
  • Built and managed a high-performing sales team, continuously measuring performance and making adjustments for optimal results.
  • Optimized sales processes, tools, and systems to grow revenue and customer value sustainably.
  • Collaborated with the executive team on US market penetration strategies and relationship development with key partners and customers.
  • Led business development initiatives for key accounts and directed pricing policies to support growth and profitability.
  • Oversaw channel development, staffing, training, and performance evaluations.

Sales Engineer/Senior Account Manager/PM

TiMOTION Technology
07.2016 - 12.2021
  • Managed technical integration, systems engineering program management, customer support and project management.
  • Prepared cost estimates and bid documents by studying customer RFPs and consulting with project managers.
  • Oversaw detailed program rollout from initiation to production and sustainment.
  • Captured opportunities for additional sales during project implementation and rollout with existing accounts.
  • Designed custom product proposals and managed sales operations from concept to implementation in collaboration with cross-functional teams.
  • Provided technical support and business development strategy, aligning customer needs with product specifications.
  • Conducted market analysis, monitored sales performance, and engaged in global exhibitions to enhance market visibility.
  • Achieved sales goals, outperforming sales quotas in Southeast Asia by 191.4% in 2018 and 133.6% in 2019.

Operation Planner in Route Management

China Airlines
10.2013 - 09.2014
  • Managed routes to optimize cost/revenue and load factor, providing status updates to management.
  • Successfully launched a new seasonal route from Taipei to Christchurch and organized charter flights for government officials.
  • Set up MBO to assigned routes and distribute to branch office.
  • Monitor profit/loss performance on assigned routes.

Key Account Manager

HiTi Digital Inc
07.2012 - 10.2013
  • Secured high-value accounts through consultative selling, effective customer solutions, and promoting compelling business opportunities.
  • Developed and delivered presentations to key customers to position products and services.
  • Supported sales and reporting for large and medium-sized accounts.
  • Developed thorough understanding of clients' needs and requirements for customized solutions.

Strategy Management Assistant

DHL Global Forwarding
10.2011 - 07.2012
  • Oversaw training and onboarding process for all newly hired employees.
  • Conducted thorough research to assist senior management on decision making.
  • Team-based communications to foster collaboration and enhance team morale.
  • Recorded time allocated to projects and updated master tracking documents.

Corrdinator

Mandarin Oriental Hotel
02.2008 - 01.2009
  • Budget control and inventory management on purchasing amenities.
  • Entered data, generated reports, and produced tracking documents.
  • Provided backup to front desk to step in to assist with various tasks whenever employee was absent or at lunch.
  • Coordination with cross departments to ensure outstanding customer service.

Education

Master of Science - Transport Policy And Business Management

Loughborough University
Loughborough, UK
10-2011

Bachelor of Science - Business Administration; Hospitality Management

Cal State San Francisco
San Francisco
12-2007

Skills

  • Upselling strategies
  • Pricing strategy
  • Product positioning
  • International sales

Languages

Chinese (Mandarin)

Timeline

VP of Sales and Marketing - Linear Motion

J-Star Motion Corporation
12.2021 - Current

Sales Engineer/Senior Account Manager/PM

TiMOTION Technology
07.2016 - 12.2021

Operation Planner in Route Management

China Airlines
10.2013 - 09.2014

Key Account Manager

HiTi Digital Inc
07.2012 - 10.2013

Strategy Management Assistant

DHL Global Forwarding
10.2011 - 07.2012

Corrdinator

Mandarin Oriental Hotel
02.2008 - 01.2009

Master of Science - Transport Policy And Business Management

Loughborough University

Bachelor of Science - Business Administration; Hospitality Management

Cal State San Francisco
Chase Lien