Christi J. Val
Scottsdale,AZ
Summary
Results-driven sales and operations leader with 20+ years of experience across Automotive, Mortgage, Digital Retail, and High-Performance Sales environments. Proven ability to strengthen CRM processes, increase lead conversion, optimize online sales performance, and build high-producing teams. Recognized for exceptional communication, analytical problem-solving, and leadership that drives revenue growth, efficiency, and consistent top-tier results.
Overview
27
27
years of professional experience
1
1
Certification
Work History
Internet Sales Director
Hyundai
Scottsdale, AZ
10.2022 - Current
- Lead a team of eight Internet Managers, improving appointment setting and lead-to-show performance.
- Implemented structured sales and follow-up processes to strengthen digital retail results.
- Improved CRM accuracy, response times, and accountability through optimized eLeads usage.
- Oversaw all Internet Sales operations including lead flow, online engagement, and coordination with Desk and Finance.
Mortgage Loan Originator/Team Manager
Loan Depot
Scottsdale, AZ
09.2019 - 09.2022
- Originated purchase and refinance loans while maintaining a strong pipeline.
- Increased funded loan volume by 18% year-over-year through referral growth.
- Boosted referral conversion by 15% through consistent follow-up.
- Managed team productivity, pipeline flow, and closing timelines with full compliance.
VP of Mortgage Lending
Guaranteed Rate
Scottsdale, AZ
06.2018 - 09.2019
- Originated high-volume purchase and refinance loans with strong monthly production.
- Increased funded loan volume by 20% through stronger referral partnerships.
- Maintained a 78% application-to-approval conversion rate with clean, compliant files.
Business Development Manager (Team Lead)
Realtor.com
Scottsdale, AZ
01.2016 - 06.2018
- Led the online digital sales team, managing consultants and supporting agent and broker accounts.
- Increased adoption of Realtor.com digital marketing products through targeted outreach and product education.
- Improved team performance and digital engagement by strengthening follow-up and Salesforce workflows.
Team Manager
International Cruises & Excursions
Scottsdale, AZ
09.2013 - 01.2016
- Consistently exceeded revenue and conversion goals in a high-volume environment.
- Developed strong rapport with customers to maximize package sales.
- Converted inbound and outbound leads through relationship-building and tailored solutions.
Branch Manager
Pacific Coast Mortgage Desert Hills
Scottsdale, AZ
09.2002 - 08.2013
- Managed branch operations, loan officers, and daily mortgage production.
- Identified cross-sell and client growth opportunities.
- Ensured state and federal compliance across all loan files and branch processes.
Finance Manager & BDC Manager
Right Toyota
Scottsdale, AZ
01.1999 - 09.2002
- Increased warranty and product sales through consultative finance presentations.
- Managed BDC operations including follow-up processes, lead tracking, and workflow optimization.
- Strengthened lender relationships to support faster approvals and improved customer experience.
Skills
- CRM
- Mortgage Leadership
- ELeads
- Salesforce
- Excel
- Digital Sales
- Lead Conversion
- Follow-Up Strategy
- BDC Operations
Certification
Nationwide Multistate Licensing System & Registry (NMLS)
Timeline
Internet Sales Director
Hyundai
10.2022 - Current
Mortgage Loan Originator/Team Manager
Loan Depot
09.2019 - 09.2022
VP of Mortgage Lending
Guaranteed Rate
06.2018 - 09.2019
Business Development Manager (Team Lead)
Realtor.com
01.2016 - 06.2018
Team Manager
International Cruises & Excursions
09.2013 - 01.2016
Branch Manager
Pacific Coast Mortgage Desert Hills
09.2002 - 08.2013
Finance Manager & BDC Manager
Right Toyota
01.1999 - 09.2002