Summary
Overview
Work History
Education
Skills
Timeline
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Christopher Lyons

Indianapolis,IN

Summary

Results-driven District Sales Manager with a proven track record of leadership and achievement in the beverage distribution industry. Over 5 of experience managing high-performing teams and exceeding sales targets across a diverse portfolio of 400+ accounts. Recognized for expertise in technology support, serving as the go-to resource for five DSM peers and the General Sales Manager. Adept at coaching and developing teams, instrumental in the successful launch of Spring in the state of Indiana. Known for strategic thinking, relationship building, and consistently delivering exceptional results in dynamic and competitive markets.

Overview

7
7
years of professional experience

Work History

District Sales Manager

Red Bull Distribution Company
09.2018 - Current
  • Directly oversee and lead a dynamic team of 7 employees across two facilities, ensuring seamless operations and fostering a high-performance culture.
  • Successfully manage a portfolio of 400+ accounts, optimizing sales strategies to drive revenue growth and market penetration.
  • Conduct regular performance reviews, set goals, and provide targeted coaching to team members.
  • Recognized as the go-to person for technology-related issues, providing timely and effective support to 5 other DSMs as well as the GSM.
  • Conduct comprehensive training sessions on the Spring System, ensuring a seamless transition for the team and playing a pivotal role in training the state of Indiana during the system's launch.

Account Sales Manager II

Red Bull Distribution Company
02.2018 - 09.2018
  • Streamlined onboarding process for new hires, ensuring proper training in product knowledge, sales techniques, and company policies.
  • Improved overall team performance by conducting regular assessments and providing constructive feedback on individual progress.
  • Collaborated with DSMs and GSM to align training initiatives with strategic business goals.

Account Sales Manager

Red Bull Distribution Company
11.2016 - 02.2018
  • Increased account sales by developing and maintaining strong relationships with key clients.
  • Exceeded sales targets consistently through careful planning and diligent follow-up with customers.
  • Managed a diverse portfolio of accounts across various industries, demonstrating adaptability and versatility in sales approach.
  • Managed accounts to retain existing relationships and grow share of business.

Education

Associate of Applied Science - Data Analytics

Ivy Tech Community College
Indianapolis, IN
05.2025

Skills

  • Sales Team Leadership
  • Business Development and Planning
  • Sales Expertise
  • Relationship Building and Management
  • Territory Management
  • Goal Setting
  • Performance Improvements
  • Revenue Growth
  • Systems and Software Expertise
  • Team Coordination

Timeline

District Sales Manager

Red Bull Distribution Company
09.2018 - Current

Account Sales Manager II

Red Bull Distribution Company
02.2018 - 09.2018

Account Sales Manager

Red Bull Distribution Company
11.2016 - 02.2018

Associate of Applied Science - Data Analytics

Ivy Tech Community College

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Christopher Lyons