Chuck Kapella

• Responsible for developing, training and directing 5 sales representatives to achieve company sales goals, supplier objectives and distribution goals while ensuring company standards are met in Chain Retail.
• Provide daily leadership in making decisions, providing support in key accounts, communicating with and motivating sales team.
• On par to exceed target dollars, placement goals and company focus initiatives
• Regularly create team building activities to build camaraderie amongst team members.
• Conduct weekly calls and bi-weekly team meetings to discuss high priority focus items, distribute supplier information and provide effective sales training ideas.

• Responsible for developing, training and directing a team of 5 District Managers to achieve company sales goals, supplier objectives and distribution goals in the Atlanta Metro area.

• Working with Finance and partner suppliers to develop action plans towards yearly goals

• Aligned company goals with customer outcomes and increased profitably for RNDC
• Met deadlines by proactively managing individual and team tasks and streamlining processes.
• Oversaw inventory management, reducing costs through accurate forecasting and strategic purchasing decisions.
• Exceeded sales targets with well-developed sales strategy and empowering team coaching.

• Responsible for developing, training and directing sales representatives to achieve company sales goals, supplier objectives and distribution goals while ensuring company standards are met in Independent Retail.
• Provide daily leadership in making decisions, providing support in key accounts, communicating with and motivating sales team.
• Worked with several Priority accounts in the Atlanta Market
• Managed a sales team that produced 10+% year over year in 2020, 2021 and 2022
• Conduct weekly calls and bi-weekly team meetings to discuss high priority focus items, distribute supplier information and provide effective sales training ideas.

• Monitored industry trends to adapt Supplier strategies to align with RNDC goals.
• Devised and implemented processes and procedures to streamline operations between RNDC and my supplier partner.
• Led successful sales presentations to prospective clients, resulting in increased partnerships and collaboration opportunities that lead to more sales for both RNDC and my supplier partner.
• Developed effective incentive plans in alignment with goals and specifications of both RNDC and my supplier partner.
• Coordinated and executed marketing campaigns by working with my supplier partner and RNDC employees.

• Closed $2.1 Million in sales for Chain Retail in assigned territory.

Increased territory by over 75% from 2008 to 2018

Act as a true Fine Wine consultant to enhance my customers knowledge base and helped with their selection with the right product mix for most effective pull through and profits.

• • Cultivated genuine relationships and rapport with all Ownership, Management, and Staff at all accounts.