CRISTIANE NACIFF
RALEIGH,NC
Summary
An accomplished Health Information Exchange (HIE) Director with over fifteen years of experience in healthcare and Information Technology (IT). Proven leader in the simultaneous management of multiple cross-functional teams and projects. Collaborated successfully deploying interfaces in a robust HIE system offering groundbreaking mission-critical support, data security, and efficient processes serving our clients and their patients. Adept at working independently and as part of a cohesive, collaborative team. Proven track record of strategic marketing, client retention, and high-volume sales.
Overview
15
15
years of professional experience
1
1
Certification
Work History
Director, HIE Operations
OCPRHIO, Inc.
05.2021 - 04.2024
- Spearheaded the daily management of Orange County's HIE serving the local community, adhering to organizational goals, financial restrictions, and resource allocations.
- Developed high-performing teams by providing mentorship, guidance, and opportunities for professional growth.
- Managed budgets effectively to ensure optimal use of resources while maintaining financial stability.
- Facilitated cross-functional collaboration for improved decision-making processes within the organization.
- Served as a subject matter expert and negotiator, securing agreements with service providers and facilitating the
adoption of digital solutions for improved community health information access. - Establish critical partnerships with key healthcare organizations to enhance statewide health information exchange initiatives.
Project Manager/Cyber Security Engineer (Consultant)
Hoag Hospital
08.2022 - 01.2023
- Planned, designed, and scheduled phases for large projects.
- Successfully managed multiple projects simultaneously by prioritizing tasks according to urgency, resource availability, and alignment with organizational goals.
- Established effective communication among team members for enhanced collaboration and successful project completion.
- Collaborated on implementing cybersecurity protocols and enhancing system security to reduce the risk of data breaches.
- Assisted in conducting threat analysis and risk assessments to identify and fortify potential vulnerability points in critical hospital infrastructures, protecting sensitive patient data.
- Developed strong relationships with stakeholders through regular communication updates, fostering trust and confidence in the team''s ability to deliver results.
Project Manager
OCPRHIO, Inc.
09.2020 - 05.2021
- Led multiple digital healthcare initiatives at OCPRHIO, Inc., completing projects 20% ahead of schedule and substantially enhancing customer satisfaction.
- Developed comprehensive project plans with clear timelines, milestones, and budget requirements, ensuring timely delivery of high-quality results.
- Established effective communication among team members for enhanced collaboration and successful project completion.
- Monitored progress against established goals, adjusting schedules and resources as needed to keep projects on track.
Market Research Associate
Apt Health, Inc.
12.2018 - 08.2020
- Collaborated in the design and execution of a market segmentation project, identifying distinct customer segments,
which led to a targeted marketing strategy. - Assisted in developing and maintaining a competitive dashboard that tracked competitors, enhancing forecasting accuracy.
Regional Sales Professional
NextGen Healthcare
01.2015 - 04.2018
- Managed Channel Partner Program, increasing regional/national/international sales.
- Generated high-quality leads by leveraging networking events, social media platforms, and referrals from satisfied clients.
- Maintained accurate records of all customer interactions using CRM software; provided data-driven insights into areas needing improvement.
- Nurtured long-term customer relationships through personalized follow-ups, resulting in repeat business opportunities.
- Negotiated favorable contract terms with prospective customers, securing profitable agreements for both parties involved.
Senior Account Executive
Mirth Corporation
03.2009 - 09.2013
- Increased customer base by 80%, including large healthcare providers, vendors, and local, regional, national, and international government agencies.
- Successfully grew client base in various industries, resulting in an 80% portfolio increase and establishing significant partnerships with prominent healthcare and government organizations.
- Generated $12 million in revenue by driving sales initiatives, exceeding four-year business goals by 20%.
- Collaborated with executive team to set and surpass strategic business objectives, maintaining consistency with corporate aims and client satisfaction.
Education
Bachelor of Arts in Marketing -
California State University, Long Beach
Long Beach, CaliforniaSkills
- Contract Negotiations
- Electronic Records Management
- Leadership
- Healthcare Integration Standards
- HIPAA Compliance
- Project Planning & Management
- Sales Acumen
- RFIs/RFQs/Proposals
- Strategic Planning
- Verbal and written communication
- People Management
- Staff Development
- Partnerships and Alliances
Certification
- Certified Professional in Healthcare Information and Management Systems (CPHIMS)
- ITIL Foundation Certification (In Process)
- Project Management Professional (PMP) Certification (In Process)
- Six Sigma Project Leader Certification
Professional Highlights
- Spearheaded partnerships and alliances that led to the growth and expansion of the core business for OCPRHIO, Inc.
- Managed a Channel Partner Program, increased revenues in regional/national/international sales for NextGen Healthcare
- Increased customer base by 80% over four years as a Sr. Account Executive for Mirth Corporation
- Generated $12MM in sales, exceeding four-year business objectives by 20% for Mirth Corporation
Languages
Portuguese
Full Professional
English
Full Professional
Spanish
Elementary
Timeline
Project Manager/Cyber Security Engineer (Consultant)
Hoag Hospital
08.2022 - 01.2023
Director, HIE Operations
OCPRHIO, Inc.
05.2021 - 04.2024
Project Manager
OCPRHIO, Inc.
09.2020 - 05.2021
Market Research Associate
Apt Health, Inc.
12.2018 - 08.2020
Regional Sales Professional
NextGen Healthcare
01.2015 - 04.2018
Senior Account Executive
Mirth Corporation
03.2009 - 09.2013
Bachelor of Arts in Marketing -
California State University, Long Beach
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