Summary
Overview
Work History
Education
Skills
Education And Awards
Timeline
Generic

Daniel Engebretson

New York

Summary

Successful, Motivated, Trusted Sales Leader Proven sales leader in fast paced, high growth digital marketing, social, CTV/OTT, AI, Ad Tech, Creative Productions Services and Retail Media. I am a proven and effective Top Sales Leader, true hunter and prospector as an individual contributor, collaborative and positive team member. I develop meaningful client relationships (both client-direct and agency) that drive profitable and long-term business outcomes.

Overview

18
18
years of professional experience

Work History

Partnerships Lead, Americas

Shutterstock Studios
New York City
11.2024 - Current
  • Company Overview: Shutterstock Studios is a full creative production studio focusing on helping brands tell unique stories with Virtual Production, 3D, animation, photography, film, short and long form video and everything in-between.
  • Responsible for $3M annual of NEW BUSINESS revenue
  • Assisting on production shoots when necessary and assuring client satisfaction at every point in the production process
  • Primary focus is on the CPG, Retail and Beauty categories
  • Shutterstock Studios is a full creative production studio focusing on helping brands tell unique stories with Virtual Production, 3D, animation, photography, film, short and long form video and everything in-between.

Director of Sales - Contract

Lumapixel
Sydney
06.2022 - 01.2024
  • Company Overview: Lumapixel is a leading Sydney-based creative production agency with senior creative crews world-wide.
  • Responsible for all new business prospecting and revenue generation
  • Developed all sales forecasts and executed tactical and strategic plans to exceed those forecasts
  • Achieved 178% of annual sales goal in 1st year
  • Lumapixel is a leading Sydney-based creative production agency with senior creative crews world-wide.

Vice President – Sales & Strategic Partnerships

Optimad Media
Los Angeles
10.2021 - 10.2022
  • Company Overview: Performance Marketing company based on conversion and engagement metrics, not just impressions.
  • Responsible for generating $6M in annual revenue from digital agencies and brands
  • Assigned verticals are Rx, OTC, Health/Wellness and CPG endemic categories
  • Closed largest agency contract in company history
  • Performance Marketing company based on conversion and engagement metrics, not just impressions.

Vice President of Sales

Myxx
Los Angeles
01.2019 - 01.2021
  • Company Overview: Myxx is an ecommerce platform built that delivers a frictionless shopping experience for consumers across all channels and retailers and enables brands a direct to consumer strategy leveraged by a robust data and analytics platform specifically for CPG and retail based companies.
  • Developed go to market sales strategy and forecasting models for 2020/2021.
  • Generated $2.6M in NEW business revenue in 2019 toward a $2M goal
  • Generated $4.1M in NEW business revenue in 2020 toward a $3M goal
  • Myxx is an ecommerce platform built that delivers a frictionless shopping experience for consumers across all channels and retailers and enables brands a direct to consumer strategy leveraged by a robust data and analytics platform specifically for CPG and retail based companies.

Senior Vice President – Sales

Yieldbot
New York City
01.2013 - 01.2018
  • Company Overview: Yieldbot leveraged real-time consumer intent data utilizing AI, connecting brands with key influencers for buying decisions.
  • Joined in 2013 as an individual contributor closing $1.5 million against a $1M goal
  • In 2014, generated a $6M book of business, increasing revenue to $14M in 2015; opened 4 new offices and hired a highly successful team of 8 account executives.
  • From 2016 – 2018, led team to generate $34M in annual revenues across high margin reoccurring accounts
  • Yieldbot leveraged real-time consumer intent data utilizing AI, connecting brands with key influencers for buying decisions.

Sales Director

Maxpoint (acquired by Valassis)
New York City
01.2012 - 01.2013

Sales Director

RichRelevance
New York City
01.2010 - 01.2012

Corporate Sales Director

CondeNast Media Group
New York City
01.2007 - 01.2009

Education

Creative Documentary Photography -

Magnum Photos
Paris, France
07.2024

Diploma of Photography and Digital Imaging -

Billy Blue College of Design
Sydney, Australia
12.2023

Cultural Studies & Comparative Literature

University of Minnesota
Minneapolis

Skills

  • Strategic Selling
  • Retail Media
  • Programmatic
  • AdTech
  • Sales Management
  • Creative Productions Services
  • NEW business Prospecting

Education And Awards

  • Magnum Photos, Creative Documentary Photography Graduate, 07/01/24, Paris, France
  • Museum of Contemporary Art, Gallery Host, 03/01/22, 07/31/23, Sydney, Australia
  • Billy Blue College of Design, Diploma of Photography and Digital Imaging, 12/01/23, Sydney, Australia
  • University of Minnesota, Cultural Studies & Comparative Literature, Minneapolis, Minnesota
  • Yieldbot President’s Club, 2014, 2015, 2016, 2017
  • President’s Club, Maxpoint, 2012
  • Youth Counselor, Catholic Charities, 1999-2009

Timeline

Partnerships Lead, Americas

Shutterstock Studios
11.2024 - Current

Director of Sales - Contract

Lumapixel
06.2022 - 01.2024

Vice President – Sales & Strategic Partnerships

Optimad Media
10.2021 - 10.2022

Vice President of Sales

Myxx
01.2019 - 01.2021

Senior Vice President – Sales

Yieldbot
01.2013 - 01.2018

Sales Director

Maxpoint (acquired by Valassis)
01.2012 - 01.2013

Sales Director

RichRelevance
01.2010 - 01.2012

Corporate Sales Director

CondeNast Media Group
01.2007 - 01.2009

Creative Documentary Photography -

Magnum Photos

Diploma of Photography and Digital Imaging -

Billy Blue College of Design

Cultural Studies & Comparative Literature

University of Minnesota

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Daniel Engebretson