Daniel Fernandez
North Las Vegas,NV
Summary
Experienced in effective leadership, I excel at establishing and maintaining high-quality customer service while fostering positive relationships with peers. Exceptional communication skills, both written and verbal, ensure clear and concise interactions. Ambitious self-starter with strong organizational and detail-oriented abilities, enabling successful multitasking even in hectic work environments.
Overview
14
14
years of professional experience
Work History
Sales Consultant
Southern Glazers Wine & Spirits
06.2021 - Current
- Build positive, credible, lasting customer relationships based on trust
- Analyze data and insights to increase sales, grow customer business, and better achieve objectives
- Adapt the selling approach based on each customer s buying styles and individual business needs
- Be knowledgeable and experienced in all accounts staying current with what competitors are offering and how SGWS products are positioned relative to the competition
- Participate in sales meetings, on-site training, and supplier events as required
- Advised clients on appropriate product selections based on their unique needs, ensuring optimal satisfaction levels upon purchase.
Fragrance Advisor
Macy’s
05.2018 - 02.2020
- Respond to all customer inquiries thoroughly and professionally
- Recommend new products to increase sales
- Collaborated with team members to achieve store sales goals and maintain high standards of customer service.
- Participated in visual merchandising initiatives to optimize product displays for maximum impact on sales performance.
- Resolved customer concerns promptly and professionally, resulting in increased repeat business.
- Increased sales through expert knowledge of product offerings, allowing for tailored suggestions to clients.
Senior Digital Marketing Specialist
Logical Position
07.2018 - 10.2019
- Increased lead quality by developing targeted buyer personas based on consumer demographics, behaviors, interests, needs analysis.
- Conducted keyword research to identify high-traffic search terms for PPC advertising campaigns.
- Stayed current on industry trends and best practices through research, networking events, and professional development opportunities to maintain a competitive edge in digital marketing strategies.
- Maximized organic reach on social media through strategic posting schedules, frequent engagement with followers, and share-worthy content creation.
Senior Account Executive
Accredited Debt Relief
San Diego, CA
01.2018 - 03.2018
- Established and maintained excellent customer relationships
- Performed a minimum of 200 cold calls a day and 4 hours of talk time
- Shared product knowledge with customers while making personal recommendations customer-tailored to business needs
Sales Development Representative
Hammer-Corp
07.2017 - 12.2017
- Exceeded consistently daily, weekly, and monthly metrics working to be a consistent top performer in my company
- Generated and qualified perspective leads in order to build up our sales departments’ pipeline
- Assisted with various miscellaneous tasks around the office that the start up culture demands
Merchandiser/Account Manager (Sales Representative)
Crest Beverage
02.2013 - 01.2016
- Develop and maintain great relationships with customers
- Achieve sales goals
- Plan and conduct regular sales calls to accounts
- Accomplish timely and productive execution of sales plans and promotions at retail while coordinating the use of product displays and point-of-sale material
- Maintain compliance with quality control and product sales standards
Produce Clerk/Supervisor
Vons
01.2011 - 01.2013
- Conduct Training and directing new and current staff on how to utilize equipment properly
- Interact with consumers, Prepare food, conduct sampling, engage audience, promote and educate consumers on products
- Over see and manage the front end, while running and assisting store
Education
Lynn University
Boca Raton, FLHigh School Diploma -
Castle Park High
Chula Vista, CA05.2010
Skills
- Time Management
- Customer Relationship Management
- CRM proficiency
- Product and service knowledge
- Persuasive Communication
- Territory Management
Professionalreferences
Available upon request
Professionalskillssummary
- Ability to work both independently and as a team player, thrives in hectic work environments.
- Willing to work extra hours as needed to complete jobs and projects, able to deliver quality customer service skills.
- Proficient in typing and computer software experience: Microsoft Word, Excel, PowerPoint, Outlook, and Photoshop.
Timeline
Sales Consultant
Southern Glazers Wine & Spirits
06.2021 - Current
Senior Digital Marketing Specialist
Logical Position
07.2018 - 10.2019
Fragrance Advisor
Macy’s
05.2018 - 02.2020
Senior Account Executive
Accredited Debt Relief
01.2018 - 03.2018
Sales Development Representative
Hammer-Corp
07.2017 - 12.2017
Merchandiser/Account Manager (Sales Representative)
Crest Beverage
02.2013 - 01.2016
Produce Clerk/Supervisor
Vons
01.2011 - 01.2013
High School Diploma -
Castle Park High
Lynn University