Darian Ward
Carrollton,TX
Summary
Dynamic Auto Sales Representative skilled in building client relationships and driving sales growth. Expertise in negotiation, product knowledge, and customer needs assessments, contributing to sustained repeat business and high CSI scores.
Overview
3
3
years of professional experience
Work History
Auto Sales Representative
Martin Chevrolet GMC
Cleveland, Texas
03.2025 - 01.2026
- Focused on Chevrolet and GMC truck sales, including light-duty, heavy-duty, and work-truck configurations
- Guided customers in selecting optimal trim levels, towing packages, and upfit options tailored to lifestyle or job needs
- Drove strong performance in used vehicle sales, utilizing product knowledge and value-based presentations to close deals
- Coordinated fleet and commercial sales processes, sourcing vehicles and establishing pricing structures while managing upfitter interactions
- Developed and maintained relationships with small business owners and commercial clients, generating repeat fleet and multi-vehicle purchases
- Conducted thorough needs assessments to match work vehicles to business operations (construction, service industries, transportation, etc.)
- Executed follow-up and relationship management strategies, resulting in repeat business and referral opportunities
- Worked closely with management and finance teams to structure competitive deals for both retail and commercial buyers
- Delivered high levels of customer service, contributing to strong customer satisfaction and long-term client retention
Sales and Leasing Specialist
Parkway Family Kia
Kingwood, Texas
09.2022 - 03.2025
- Consistently delivered mid-to-high volume monthly sales through effective prospecting, follow-up, and referral generation
- Maximized deal opportunities by closing multiple-vehicle purchases for households and repeat buyers, enhancing customer loyalty and satisfaction
- Specialized in new vehicle lease structuring, clearly explaining payment options, incentives, and long-term value
- Managed the full sales cycle: greeting customers, needs assessment, vehicle presentation, test drives, negotiation, and delivery
- Skilled in used vehicle sales, including walk-arounds, trade evaluations, and value-based presentations
- Achieved high CSI (Customer Satisfaction Index) scores through transparent communication and diligent post-sale follow-up, fostering long-term customer relationships
- Developed and managed a personal pipeline of leads through phone, text, email, and social media outreach, increasing engagement and potential sales
- Collaborated closely with F&I and sales management to structure deals that met customer needs while maintaining dealership profitability
- Generated repeat and referral business through consistent after-sale follow-up and relationship management
Education
High School Diploma -
Western International High School
Detroit, MI06-2016
Some College (No Degree) - Business Administration
Bowling Green State University
Bowling Green, Ohio, OHSkills
- High-Volume Automotive Sales
- New & Used Vehicle Sales
- Lease & Deal Structuring
- Truck & Fleet Sales
- Customer Relationship Management
- Prospecting & Lead Follow-Up
- Negotiation & Closing Techniques
- Customer Satisfaction (CSI) Focus
Timeline
Auto Sales Representative
Martin Chevrolet GMC
03.2025 - 01.2026
Sales and Leasing Specialist
Parkway Family Kia
09.2022 - 03.2025
High School Diploma -
Western International High School
Some College (No Degree) - Business Administration
Bowling Green State University