Summary
Overview
Work History
Education
Skills
Timeline
Generic

Desiree Florence

Salt Lake City,UT

Summary

Energetic Sales Representative offering demonstrated success identifying prospects and converting leads into customers. Superior communication skills, understanding of client needs and sales closing rates. Recognized for creativity and resourcefulness in meeting and exceeding sales, revenue, and profit goals.

Overview

11
11
years of professional experience

Work History

Large Format Sales Representative

General Distributors Inc
Salt Lake City, UT
03.2024 - 10.2025
  • Cultivated relationships with key accounts, enhancing customer loyalty and satisfaction.
  • Analyzed market trends to identify opportunities for product positioning and growth.
  • Streamlined sales processes through effective use of CRM software, improving lead tracking and follow-up efficiency.
  • Mentored junior sales representatives, providing guidance on best practices and product knowledge.
  • Participated in regular sales training and industry seminars to stay current on best practices and emerging trends.
  • Evaluated client feedback to refine service offerings and improve overall customer experience..
  • Managed a growing pipeline of prospective clients for large-format sales through consistent communication and relationship-building efforts.

Optician

Sandy Vision Center
Sandy, UT
12.2021 - 03.2024
  • Provided comprehensive eye examinations and assessments to determine prescription needs.
  • Trained and mentored junior staff on optical technologies and customer service protocols.
  • Developed tailored eyewear solutions based on patient lifestyle and visual requirements.
  • Ensured accuracy in lens fittings and adjustments to enhance patient comfort and satisfaction.
  • Calibrated seg heights, vertex, and pupillary distance and pantoscopic tilt to customize eyeglass orders and create perfect fit.
  • Filed claims with vision and medical insurance companies to garner payment for optical services.
  • Increased sales by effectively communicating the benefits of various lens coatings, materials, and frames to customers.

Optician Technician

Sandy Vision Care
Sandy, UT
10.2022 - 03.2024
  • Facilitated seamless transitions between optometry office visits by efficiently handling paperwork, payments, and insurance verification processes.
  • Increased sales through personalized frame recommendations based on facial features, lifestyle needs, and fashion preferences.
  • Assisted in training new optician technicians, fostering a team-oriented work environment focused on quality patient care.

Customer Care Executive

Marriot International
Midvale, UT
12.2019 - 10.2022
  • Enhanced customer satisfaction by resolving inquiries effectively and efficiently.
  • Managed a high volume of inbound calls, multitasking effectively to address diverse customer needs simultaneously.
  • Helped large volume of customers every day with positive attitude and focus on customer satisfaction.
  • Took ownership of customers issues to follow problems through to resolution.

Customer Service Representative

Marriot International
Midvale, UT
11.2019 - 12.2021
  • Developed and maintained strong relationships with guests, fostering repeat business through exceptional service delivery.
  • Managed high-stress situations effectively, maintaining professionalism under pressure while resolving disputes or conflicts.
  • Resolved customer complaints with empathy, resulting in increased loyalty and repeat business.
  • Responded to customer requests for products, services, and company information.
  • Handled escalated calls efficiently, finding satisfactory resolutions for both customers and the company alike.
  • Enhanced customer satisfaction by promptly addressing concerns and providing accurate information.
  • Developed strong product knowledge to provide informed recommendations based on individual customer needs.

Sales Associate

IHG Hotels & Resorts
West Valley City, UT
01.2015 - 05.2017
  • Developed strong customer relationships, resulting in repeat business and improved customer satisfaction ratings.
  • Maintained calm demeanor and professionally managed issues in busy, high-stress situations.
  • Increased sales revenue by building strong rapport with customers and recommending appropriate products based on their needs.
  • Achieved monthly sales targets consistently by implementing effective sales strategies and maintaining a high level of product knowledge.
  • Developed comprehensive product knowledge, enabling effective upselling and cross-selling.
  • Achieved sales goals through effective communication and relationship building with customers.
  • Developed tailored solutions for clients, increasing upsell opportunities and revenue generation.

Education

High School Diploma -

West Jordan High School
West Jordan, UT
06.2004

Skills

  • Customer service
  • Teamwork and collaboration
  • Goal oriented
  • Cross-selling techniques
  • Territory management
  • Cold calling expertise
  • Brand awareness
  • Lead prospecting
  • Account management
  • Sales process management

Timeline

Large Format Sales Representative

General Distributors Inc
03.2024 - 10.2025

Optician Technician

Sandy Vision Care
10.2022 - 03.2024

Optician

Sandy Vision Center
12.2021 - 03.2024

Customer Care Executive

Marriot International
12.2019 - 10.2022

Customer Service Representative

Marriot International
11.2019 - 12.2021

Sales Associate

IHG Hotels & Resorts
01.2015 - 05.2017

High School Diploma -

West Jordan High School
Desiree Florence