Desmond Lawton
Euless,TX
Summary
Dynamic Visual Merchandising Manager with a proven track record at Off White, enhancing customer experience and exceeding revenue targets through innovative merchandising strategies. Expert in retail operations and relationship building, I've significantly improved sales team performance and customer engagement. Skilled in analytical thinking and problem-solving, I bring a blend of creativity and efficiency to retail challenges.
Overview
11
11
years of professional experience
Work History
Visual Merchandising Manager
Off White
Las Vegas, NV
03.2021 - 07.2024
- Managed merchandising standards and maintained consistency across distribution channels.
- Created look and feel of visual merchandising publications to better target specific audiences.
- Helped stores adapt spaces to accommodate merchandise within spatial constraints and inventory storage availability.
- Communicated visual merchandising information and standards via in-store training and regular meetings.
- Ran new product launches with global, cohesive approach focused on delivering recognizable branding and exceeding revenue targets.
- Improved field teams' sales by coaching on merchandising techniques.
- Innovated and simplified planograms and merchandising strategies to improve processes and results.
- Monitored store traffic and customer engagement to determine display effectiveness.
Sales Associate
Balenciaga
Las Vegas, NV
10.2018 - 03.2021
- Engaged with customers to effectively build rapport and lasting relationships.
- Maintained calm demeanor and professionally managed issues in busy, high-stress situations.
- Engaged with customers to build rapport and loyalty.
- Organized racks and shelves to maintain store visual appeal, engage customers, and promote specific merchandise.
- Recommended complementary purchases to customers, increasing revenue.
- Volunteered for extra shifts during holidays and other busy periods to alleviate staffing shortages.
- Used in-store system to locate inventory and place special orders for customers.
Forum Sales Associate
Coach
Las Vegas, NV
05.2013 - 10.2018
- Answered customer questions about sizing, accessories, and merchandise care.
- Prepared merchandise for sales floor by pricing or tagging.
- Accurately processed POS transactions, returning coin, currency, payment cards, and receipts to customers.
- Engaged with customers to effectively build rapport and lasting relationships.
- Solved customer challenges by offering relevant products and services.
- Organized racks and shelves to maintain store visual appeal, engage customers, and promote specific merchandise.
Education
Bachelor Of Business - Business Administration
University of Las Vegas
Las Vegas, NV03.2017
Skills
- Retail Operations
- Customer experience
- Problem-Solving
- Pricing and Signage Updates
- Relationship Building
- Team Collaboration
Staff Training
- Organizational Skills
- Task Prioritization
- Analytical Thinking
- Self Motivation
- Attention to Detail
- Product Knowledge
- Active Listening
- Merchandising plan creation
- Time management abilities
- Overstock management
- Excellent Communication
- Reliability
- Time Management
- Professionalism
- Type or edit your skills here
Timeline
Visual Merchandising Manager
Off White
03.2021 - 07.2024
Sales Associate
Balenciaga
10.2018 - 03.2021
Forum Sales Associate
Coach
05.2013 - 10.2018
Bachelor Of Business - Business Administration
University of Las Vegas