Diane E Kotrla
Summary
Retail management professional with ability to drive results through leadership, training and maintaining an enthusiastic productive staff. Self-motivated, productive, and organized efficient work habit. Strong planning skills with the ability to coordinate the efforts of others to meet organizational goals; the ability to build an efficient team and proven skills to seek out new potential sales in new market areas.
Overview
16
16
years of professional experience
Work History
Store Manager/ DMA Captain
Essilor Luxottica -Target Optical
07.2018 - Current
- Maximize stores volume and metrics each year and minimize shrinkage through excellent customer service and adherence to standard practices.
- Optimized labor scheduling according to store needs while adhering to budget constraints, maximizing productivity without compromising service quality.
- Promote team collaboration, performance, and efficiency in the Region/ West Houston market by fostering positive environments
- Assist in recruiting, hiring and training of team members. Trained and guided team members to maintain high productivity and performance metrics.
- Cultivating a strong team by hiring motivated individuals and fostering collaborative workplace, leading to improved store performance.
- Assist the West Houston market in resolving guest service issues and reporting issues to higher management with great detail.
Store Manager
Lane Bryant
11.2015 - 07.2018
- Managed a team of 12 to 15 as part of the core staff, 20-30 during peak seasons
- Directed daily operations to enhance customer service and drive sales performance.
- Trained and mentored team members to improve product knowledge and customer engagement skills.
- Built loyalty through customer service while maintaining inventory controls
- Implemented inventory management strategies to optimize stock levels and reduce shrinkage.
- Analyzed sales data to identify trends, informing merchandising decisions and promotional strategies.
- Developed staff scheduling systems to ensure optimal coverage during peak business hours.
- Resolved customer complaints effectively, enhancing overall satisfaction and loyalty metrics.
- Managed daily operations to ensure smooth functioning of the store, maintaining a clean, safe environment for customers and employees.
Store Manager/Asst. Manager
Soma Intimates
11.2012 - 10.2015
- Manage a team of 10 to 12 as part of the core staff.
- Inventory control by maintaining great customer service skills
- Recruit, interview, train new associates.
- Effectively building business through outreach and customer engagement
- In charge of Operations (supply ordering, marketing, requesting merchandise, stockroom organization)
- Segment control through leadership and coaching on the go.
Sales Associate/ Store Manager
Lane Bryant
04.2010 - 11.2012
- Manage a team of 10 to 12
- Assisted in visual merchandising to create appealing product displays that drive sales.
- Trained new associates on company policies and effective sales techniques, fostering a collaborative team environment
- Executed promotional campaigns effectively, increasing customer engagement and driving foot traffic to store events.
- Scheduling and payroll control by monitoring trends, local events
Business Owner
La Portrait Boutique
08.2009 - 06.2011
- Photographer, Payroll coordinator, and Marketing Manager
- Analyzed financial reports to optimize budgeting and reduce operational costs.
- Hired, trained and mentored photographers, enhancing team performance and service delivery.
- Cultivated strong relationships with suppliers, improving product quality and reliability.
- Led community outreach initiatives with neighboring businesses, enhancing brand visibility and local support.
- Established a loyal customer base by providing personalized attention, addressing concerns promptly, and exceeding expectations.
Education
High School Diploma -
Needville High School
Needville, TXAssociate of Science - Business
Houston Community College
Houston, TXSkills
- Customer service
- Problem-solving
- Multitasking and organization
- Team building and leadership
- Recruitment and hiring
- Partnership building
Accomplishments
- 2024 Lead Program
- 2025 BEB participant
- Region Awards:
Think Like an Owner 2022
We are Pioneers 2023
We are Passionate 2024
- Exceeded yearly store sales goals while showing growth in comps each year since 2019
- Used Microsoft Excel to develop spreadsheets to help maintain communication and meeting deadlines for corporate and region task.
Professional Experience
Extensive experience in management, Customer service, Sales, Develop Self and Others, Payroll control and schedule building.
Timeline
Store Manager/ DMA Captain
Essilor Luxottica -Target Optical
07.2018 - Current
Store Manager
Lane Bryant
11.2015 - 07.2018
Store Manager/Asst. Manager
Soma Intimates
11.2012 - 10.2015
Sales Associate/ Store Manager
Lane Bryant
04.2010 - 11.2012
Business Owner
La Portrait Boutique
08.2009 - 06.2011
High School Diploma -
Needville High School
Associate of Science - Business
Houston Community College
Similar Profiles
Paula MillerPaula Miller
Lab Manager at Essilor/Luxottica Perferx OpticalLab Manager at Essilor/Luxottica Perferx Optical
Marlene StockdaleMarlene Stockdale
Data Processing Technician at Essilor Luxottica-Classic Optical LaboratoriesData Processing Technician at Essilor Luxottica-Classic Optical Laboratories
Danna Arbelaez ArciniegasDanna Arbelaez Arciniegas
Doctor's Assistant at OpticalDoctor's Assistant at Optical
Petrita StoutPetrita Stout
Supervisor at Sequoia Optical-Elite Optical-Essilor of AmericaSupervisor at Sequoia Optical-Elite Optical-Essilor of America
Nicolle TrudeauNicolle Trudeau
Store Manager - District Talent and Hiring Captain at SephoraStore Manager - District Talent and Hiring Captain at Sephora