Dina Sturtevant
Ridgefield,CT
Summary
Senior retail executive with over 20 years of experience in driving transformational change and revenue growth. Expertise in developing and executing strategic initiatives, talent development, and managing client relationships. Proven ability to establish strategic brand partnerships while fostering accountability and collaboration to achieve business objectives.
Overview
24
24
years of professional experience
Work History
Vice President/General Manager
Neiman Marcus
Paramus, New Jersey
01.2025 - Current
- Spearheaded strategy to achieve 5% increase to LY in SP 25 through enhanced client engagement. Identified and executed key strategic initiatives to drive growth, leveraging team engagement as well as merchant and brand partnerships.
- Elevated team performance by utilizing 'Art of Luxury' to redefine in-store client experience.
- Leveraged network to create opportunities, including pop-ups, events, and brand partnerships, strengthening brand presence.
- Managed full store renovation while ensuring seamless client experience amid physical changes.
Vice President/Market General Manager
Neiman Marcus
11.2020 - 01.2025
- Drove over $250 million in annual volume, overseeing four locations in New York and New Jersey.
- Elevated store leadership teams through thoughtful and consistent coaching, creating a culture of positive accountability. Created opportunities for, and placed, 3 GMs in 2 years.
- Created synergies between locations to maximize the impact of events and experiences, as well as provide a platform to share ideas and resources.
- Worked closely with peers on special projects, including compensation benchmarking, internal talent development programs, and role evolution.
Assistant General Manager, Merchandise
Saks Fifth Avenue
New York, New York
04.2019 - 11.2020
- Oversaw business operations generating over $275M across multiple categories, including beauty, handbags, ladies' shoes, and concessions, with a focus on client relationships, leadership development, and merchandise accountability.
- Developed influential relationships with concession partners to foster success within Saks, as well as create opportunities for owned associates.
- Strategized with leaders to expand the scope of client relationships through meaningful outreach, utilizing Connect, Salesfloor, and one-to-one outreach.
- Managed teams through uncertainty and large-scale change during COVID, creating structure and consistency to reassure employees and brand partners.
Vice President/Market General Manager
Lord and Taylor
Stamford, Connecticut
09.2008 - 09.2018
- Managed a large volume location while providing regional support to an additional seven stores, driving over $200M. Fostered cross-functional partnerships in operations, human resources, and visual teams to ensure priorities were aligned, create efficiencies, and improve productivity.
- Consistently delivered top-line and EBITDA growth year over year by analytically identifying opportunities and focusing the team on planning and execution.
- Spearheaded the launch of the Salesfloor program, executing a large-scale rollout to 27 doors, and delivering over $500K in sales in year one.
- Pioneered commission selling pilot, the only L&T store to adopt this model. Leveraged the program to deliver $1M+ to plan and achieve the #1 sales performance in the chain.
Additional leadership roles
Lord and Taylor
01.2002 - 09.2008
- Vice President, General Manager, Lord and Taylor Flagship, NYC.
- Divisional Vice President, Regional Director of Operations, East Coast.
- Divisional Vice President, General Manager, Philadelphia, PA.
- Divisional Vice President, General Manager, West Hartford, CT.
Education
Bachelor of Arts - Journalism
University of Connecticut
Storrs, CTSkills
- Strategic planning
- Client engagement
- Brand management
- Change management
- Leadership development
- Performance coaching
- Retail operations
- Financial analysis
Accomplishments
- "Voice of the Stores" Liaison - Provided store insights to senior leadership team concerning promotional activity, pricing and signing, merchandising directives, staffing and operational opportunities. Identified issues and streamlined processes to improve productivity as well as the customer and employee experience.
- GM Council: Composed of influential store leaders in partnership with corporate and merchant teams and Director of Stores to set and communicate strategy for stores.
- GM Mentor: Assisted new store leaders acclimating to the HBC organizational culture. Provided logistical, analytical and networking support to ensure a successful transition.
- Cross Banner Cultural Committee: Designed to connect employees from all banners and countries with the key principles of the HBC core cultural values.
- Lord and Taylor "Excellence in Leadership" Award
- Hudson Bay Company "Stores Executive of the Year" award
Timeline
Vice President/General Manager
Neiman Marcus
01.2025 - Current
Vice President/Market General Manager
Neiman Marcus
11.2020 - 01.2025
Assistant General Manager, Merchandise
Saks Fifth Avenue
04.2019 - 11.2020
Vice President/Market General Manager
Lord and Taylor
09.2008 - 09.2018
Additional leadership roles
Lord and Taylor
01.2002 - 09.2008
Bachelor of Arts - Journalism
University of Connecticut