Earl Nevarez
Tolleson,AZ
Summary
Retail management professional with 25 years of experience in developing future leaders and driving sales performance. Focus on fostering a culture of accountability while managing multi-million dollar sales volumes, resulting in consistent achievement of business goals and enhanced guest experiences.
Overview
17
17
years of professional experience
Work History
General Manager
Ulta Beauty Inc.
Chandler, Arizona
06.2025 - Current
- Lead all aspects of manager and associate development including training, providing individualized competency-based feedback and coaching, performance reviews, succession planning, and individual development plans to enable continuous development and drive sales performance.
- Execute the Guest Engagement Leader program flawlessly through business ownership, associate coaching, and leading a helpful and friendly guest experience to drive business results across all Annual Performance Goal (APG) metrics for the store.
- Promoted accountability culture to meet or exceed Ulta Beauty’s goals for retail and service sales, guest loyalty, payroll, omni-channel, and retail shrink.
- Leverage store forecast and payroll budgets to support store scheduling needs to maximize productivity, achieve sales and payroll goals, and complete workload on time, and within the payroll budget.
- Attracted, hired, and retained a diverse team of top talent, addressing staffing needs and filling open positions efficiently.
- Used the company’s scheduling tool to schedule associates in optimal locations at designated times to enhance guest experience and reduce loss.
- Use the company’s task management tool as directed to prioritize the execution of all store workload, and ensure full leadership adoption and compliance with company policy.
Retail Store Leader
Burlington
Mesa, Arizona
05.2024 - 06.2025
- Direct management and oversight of Managers, Supervisors, and Store Associates to ensure implementation of established company policies, standards, expectations and initiatives
- Manage multi-million dollar sales volume and expense budget including review of all associated reporting and record-keeping
- Ensure Managers and store team members are fulfilling their individual responsibilities
- Partner with Manager, Merchandising to coordinate merchandise placement, sales promotions and pricing
- Oversaw multi-million dollar sales volume and expense budget, reviewing all associated reporting and record-keeping for accuracy and compliance
- Recruitment, screening and hiring of associates in order to meet store staffing needs
- Facilitated onboarding and training for new associates, coached team members in real-time, and implemented structured learning and development activities to enhance team capabilities
- Resolved personnel and associate relations issues to maintain team morale and collaboration.
- Payroll budget management, workforce management and scheduling
- Manage staffing initiatives to meet model scheduling needs and weekend hours execution; maintain proper staffing levels to meet store’s needs with planning for calculated turnover; ensure Associate Availability is up- to date
- Managed staffing initiatives to meet model scheduling needs and weekend hours execution, maintaining proper staffing levels for the store.
- Monitored and updated Your Voice communication boards and breakroom standards to promote effective communication.
- Ensure that adequate security exists and that physical facilities comply with safety codes and ordinances
- Safeguard company assets by properly securing the facility and all areas containing sensitive or highly confidential information.
Assistant Manager of Operations and Merchandising
Marshalls
05.2021 - 05.2024
- Work with store manager in the areas of Merchandising, Operations, Customer Service and Human Resources.
- Helped develop plans to increase sales and other KPIs. Helped develop plans for elevating culture/environment of locations while focusing on associate retention and development.
- Developed plans to increase sales and KPIs while enhancing culture and environment, focusing on associate retention and development.
- Coordinated and supervised loss prevention and operational programs; executed and trained on new operational best practices.
- Manage daily activity of the sales floor, back room, front end and cash office.
- Improve store layout and efficiency through merchandising, reporting and leading the team.
- Achieved promotion to higher volume locations to optimize operational performance.
- Traveled to other locations to support merchandising and operational procedures.
Store Manager
Bealls Outlet
11.2015 - 05.2021
- Developed internal candidates for promotions across multiple locations, enhancing talent pipeline and leadership readiness.
- Onboarded and trained new store managers while fostering strong relationships with peers, supervisors, and corporate partners.
- Have been the store manager for 3 different locations during my 4 year career consistently posting positive results and growth in many KPI results including but not limited to Sales to Comp, Sales to Budget, A $T, Loyalty, $PSF, UPT and NIBTX.
- Improved store shrink by applying effective inventory management practices, reducing losses significantly.
- Ending Fiscal 2019 (July 2019), our store was ranked the 7th overall performing store in our company based on results and operations. Named an All Star manager and was able to represent my store team at our annual corporate meeting and awards banquet.
- In September 2019, was promoted to our Buckeye location which was at the time the 2nd highest volume store in AZ/NM/LV. In November, we became the highest volume location with positive results against both comp and budget. Pre-Covid, we were trending to become the first $4M location of 3 states.
- Traveled to aid in multiple store openings, including new markets. Assisted in planning and executing merchandising changes across multiple locations.
Store Manager
Rue 21
04.2015 - 11.2015
- Developed team skills to enhance performance in sales, gross margin, merchandising, grassroots events, productivity, and loss prevention.
Assistant Store Manager
Gap Outlet
10.2014 - 04.2015
- Supported Store Manager in store operations, focusing on people development, staffing, scheduling, merchandising execution, customer credit acquisition, and loss prevention.
- From November 2014-March 2015, worked full time at our Glendale location. Developed various systems to increase productivity and drive positive financial results. Overall store performance increased during that time in multiple KPIs as well as the presentation of that location.
Store Manager
The Children’s Place
11.2009 - 10.2014
- Developed internal candidates for location and district, resulting in multiple promotions from sales associate to sales lead, sales lead to assistant manager, and assistant manager to store manager; also recruited for multiple positions across the district.
- Implemented operational systems that enhanced daily operations and improved brand experience, adopted not only in my location but also across other stores in our district and region.
- Worked closely with our Regional Loss Prevention Manager in multiple situations. Also nominated by District Manager to become our district’s LP Ambassador. Partnered with my peers to develop in store systems to reduce shrink. In 2013, not only was shrink reduced in location, but the overall district's.
- During Q4 2011, led another location in their daily operations while there was no store manager in place. Both locations were recognized for being in the top 10 stores within the company on Black Friday in sales increase performance. Both stores posted positive results against comp and budget for Q4.
- Assisted new store managers in implementing systems to their stores while making it their own. Continued to reach out to those and other store managers to continue to build relationships.
- Elevated location performance in people development, merchandising, daily operations, brand experience, customer engagement, service desk success, and organization.
- Delivered increases over both plan and comp profit goals each year since becoming the store manager.
- Grew the overall profit of that location which resulted in a complete store remodel.
Education
Moon Valley High School
Phoenix, AZSkills
- People Development
- Leadership
- Business acumen
- Demonstrates agility
- Operational efficiency
- Relationship building
- Inventory Management
- Sales Optimization
Awards
- All Star Manager, Bealls Outlet, FY 2019, Store was ranked 7th overall in entire company based on driving positive results in multiple key areas.
- District LP Ambassador, The Children’s Place, 2013-2014, Showed consistency in shrink reduction and loss prevention practices that I was nominated as District LP Ambassador. Traveled to other stores to train and coach teams on best practices.
Timeline
General Manager
Ulta Beauty Inc.
06.2025 - Current
Retail Store Leader
Burlington
05.2024 - 06.2025
Assistant Manager of Operations and Merchandising
Marshalls
05.2021 - 05.2024
Store Manager
Bealls Outlet
11.2015 - 05.2021
Store Manager
Rue 21
04.2015 - 11.2015
Assistant Store Manager
Gap Outlet
10.2014 - 04.2015
Store Manager
The Children’s Place
11.2009 - 10.2014
Moon Valley High School