Hi, I’m
Ejita Holmes
Alexandria,VA
Summary
Results-oriented Marketing Specialist proficient in developing creative marketing collateral for diverse projects. Establishes clear standards and enforces protocols for consistent, high-quality results. Skilled Marketing Specialist driven to develop successful campaigns and product marketing plans that satisfy clients and meet demanding objectives.
Overview
10
years of professional experience
Work History
IRI Consultants
Marketing Specialist
12.2021 - 01.2023
Job overview
- Successfully managed client marketing program, leading all disciplines (marketing/strategy, creative, research, development, vendor coordination) from planning to completion, resulting in a 20% increase in client satisfaction ratings and a 15% decrease in project delivery time.
- Provided industry-specific knowledge and expertise to project teams, ensuring effective collaboration and leveraging interactive channels to drive client business goals, resulting in a 10% increase in client revenue.
- Demonstrated exceptional project management skills by consistently completing projects on-time, within budget, and to company standards, resulting in a 95% on-time delivery rate and a 10% reduction in project costs.
- Proactively stayed up-to-date on Client/Competition/Agency/Industry business through trade publications and other sources, resulting in the identification of emerging trends and innovative marketing strategies that led to a 15% increase in client engagement.
- Led the development of interactive marketing plans, defining clear objectives and strategies, and evaluating creative solutions against client briefs, resulting in a 25% increase in client satisfaction with the final deliverables and a 20% improvement in campaign performance.
IRI Consultants
Internal Communications & Marketing Coordinator
07.2018 - 12.2021
Job overview
- Managed and developed marketing communications including bi-weekly newsletter and industry updates distributed to external stakeholders, and formal announcements from executive leaders in IT, human resources and managing partners
- Coordinated all marketing and new business projects with Vice President of Business Development, led research for new business pitches and proposals, and drafted presentations
- Created, revised and formatted materials including proposals, training materials to follow company uniformity
- Conducted social media research for company and external clients, prepared follow-up reports of analysis including recommendations for further action
Story Partners
Marketing Coordinator
04.2018 - 06.2018
Job overview
- Created strategic marketing plan to increase visibility in public relations industry that utilized social media, networking/social events and client engagement
- Managed awards event including budget, award honorees/recipients, vendors, and sponsors
Story Partners
Executive Assistant & Office Manager
07.2017 - 04.2018
Job overview
- Coordinated, scheduled and arranged meeting and travel calendars, including business and social events for chairman and other senior executives
- Managed multiple events simultaneously including guest list development, securing vendors and staffing, staying below budget and meeting strict deadlines
- Conducted media monitoring and analysis for various clients, as well as managed audience development for bi-weekly company newsletter
Banana Republic
Assistant Manager
11.2015 - 07.2017
Job overview
- Developed and implemented strategic social media marketing campaigns and policies to promote products and services while preserving brand integrity by monitoring the consistency and quality of marketing content
- Defined and tracked campaign effectiveness and adjusted strategies accordingly
- Represented the brand at community events by leading presentations and workshops for community and business leaders
- Directed the hiring of diverse team associates, training and performance evaluations for sales staff and supervise their daily activities to ensure client satisfaction
- Fostered a cohesive team environment by facilitating several team-building events and programs
ACCESS AIDS Care
Marketing Fellow
07.2013 - 12.2013
Job overview
- Produced effective marketing campaigns by developing marketing materials and deploying robust social media campaigns while also creating and adhering to schedules to ensure projects met their deadline
- Cultivated and established a rapport with local community organizations and coordinated participation in community and agency events
- Developed and maintained effective social media strategies on Facebook, Twitter, Tumblr, and Pinterest to improve traffic flow to agency website as well as market events
Education
Delaware State UniversityDover, DE
Bachelor of Science from Marketing
DeVry UniversityDowners Grove, IL
Master of Science from Project Management
Skills
- Project Management
- Communication
- Account Management
- Cross-functional Team Leadership
- Interactive Marketing
- Interpersonal Skills
- Market Planning
- Oral Communication
- Trade Publications
Areas of Expertise
- Proficiency in managing multiple projects to tight deadlines in a fast-paced environment that requires coordination across cross-functional teams
- Excellent interpersonal skills; the ability to influence cross-functional teams without direct authority
- Exhibits strong written and oral communication skills
- Leading development of interactive marketing plans, including objectives and strategies
Timeline
Marketing Specialist
IRI Consultants
12.2021 - 01.2023
Internal Communications & Marketing Coordinator
IRI Consultants
07.2018 - 12.2021
Marketing Coordinator
Story Partners
04.2018 - 06.2018
Executive Assistant & Office Manager
Story Partners
07.2017 - 04.2018
Assistant Manager
Banana Republic
11.2015 - 07.2017
Marketing Fellow
ACCESS AIDS Care
07.2013 - 12.2013
Delaware State University
Bachelor of Science from Marketing
DeVry University
Master of Science from Project Management
Similar Profiles
Nathan George MathewNathan George Mathew
Director at Circana (formerly IRI)Director at Circana (formerly IRI)
Rahul NaikRahul Naik
BUSINESS ANALYST at TATA Consultancy Services | Client: Nestle | Data Provider: Nielsen, IRI, IntageBUSINESS ANALYST at TATA Consultancy Services | Client: Nestle | Data Provider: Nielsen, IRI, Intage
Coraima AlvarezCoraima Alvarez
Support Manager at IRISupport Manager at IRI
Denitra FlowersDenitra Flowers
Program Analyst at Office of the Secretary of the Army, DEPUTY ASA(ALT) DASMProgram Analyst at Office of the Secretary of the Army, DEPUTY ASA(ALT) DASM
Jabari NeddJabari Nedd
Linux System Administrator (contract) at Army National GuardLinux System Administrator (contract) at Army National Guard