Elizabeth Woodruff
Atlanta,GA
Summary
Customer Success and Partner Enablement professional with 8+ years of experience helping SMBs and enterprise customers achieve business growth through SaaS solutions. Proven track record of managing post-sales relationships, driving product adoption, and building scalable processes for long-term retention, in a remote setting. Skilled at working with and through partner channels—including resellers and distribution teams—to deliver value, strengthen trust, and ensure customer success. Recognized for empathy, consultative communication, and ability to align cross-functional teams to achieve measurable outcomes.
Overview
9
9
years of professional experience
Work History
Care Guide
GoDaddy
Atlanta, Georgia
03.2025 - Current
- Deliver customer success support to small business owners using GoDaddy’s commerce and website solutions, ensuring adoption, satisfaction, and ongoing success.
- Guide customers through onboarding, troubleshooting, and optimization of digital commerce tools, acting as a trusted advisor to help them achieve business goals.
- Collaborate cross-functionally with risk, product and technical teams to escalate feedback, improve processes, and enhance the customer experience at scale.
- Build strong customer relationships by providing empathetic, solution-oriented guidance, resulting in improved retention and loyalty.
Customer Success Management Team Lead
Goodr
Atlanta, Georgia
12.2020 - 03.2025
- Built Customer Success Team from the ground up, as the company's first Customer Success Manager.
- Owned relationships across 100+ SMB accounts, guiding them through onboarding, adoption, and ongoing success, driving revenue from $200K ARR to $5M ARR in 3 years.
- Partnered with Customer Success and Sales teams to implement scalable customer engagement processes, resulting in 123% quota achievement and improved client retention.
- Trained and mentored CSMs and Account Executives on identifying client needs and delivering value-based solutions, strengthening customer satisfaction and long-term partnerships.
- Drove adoption through consultative conversations, ensuring SMB clients realized measurable ROI from platform use.
Relationship Manager
Kabbage (American Express)
Atlanta, Georgia
04.2018 - 04.2020
- Managed a $20M+ pipeline, supporting SMB clients in adopting and maximizing use of financial SaaS solutions, closing $3M in monthly deals while driving strong retention.
- Increased product adoption by advising business owners on capital management strategies, fostering trust and long-term customer growth.
- Collaborated with internal product and support teams to ensure smooth onboarding and issue resolution, enhancing the post-sales customer experience.
Account Manager
Vanarama-US
Atlanta, Georgia
01.2017 - 04.2018
- Supported SMB customers across indirect channels through consultative account management, leading to a 36% increase in average deal size.
- Built strong post-sales relationships, identifying upsell and cross-sell opportunities while ensuring customer satisfaction and repeat business.
- Coordinated with international teams to refine customer engagement processes and scale outreach across new markets.
Education
Bachelor of Arts - Interdisciplinary Studies
Georgia State University
Atlanta, GASkills
- Remote Collaboration & Team Leadership
- Partner & Indirect Customer Enablement
- Retention, Expansion & Value Realization
- Process Building & Workflow Optimization
- Consultative Relationship Management
- CRM & Sales Tools (Salesforce, HubSpot)
- Data Analysis & Customer Insights
Timeline
Care Guide
GoDaddy
03.2025 - Current
Customer Success Management Team Lead
Goodr
12.2020 - 03.2025
Relationship Manager
Kabbage (American Express)
04.2018 - 04.2020
Account Manager
Vanarama-US
01.2017 - 04.2018
Bachelor of Arts - Interdisciplinary Studies
Georgia State University