Elyssa Guzman
Hamilton,NJ
Summary
Inspiring manager and skilled professional knowledgeable about beauty trends, techniques and products. Extensive experience in dynamic product industries and leadership roles. Skilled at decreasing downtime and spending while increasing sales and customer satisfaction. Proven track record of identifying and creating profitable business opportunities, qualifying authentic prospects and cultivating strong partnerships. Demonstrated expertise in team leadership and development. Desires to leverage experience and training to support customer needs and enhance business success in service-based retail environment.
Overview
9
9
years of professional experience
1
1
Certification
Work History
Center Manager
European Wax Center
Feasterville, Pennsylvania
07.2023 - Current
- Implemented effective sales strategies that increased overall profit margins by 20%
- Maintained accurate records of all sales leads and follow-ups within the CRM system.
- Worked closely with colleagues across departments such as operations, finance and HR in order to ensure smooth functioning of processes.
- Managed the entire sales process from lead generation through close of sale.
- Sourced and screened qualified candidates for open positions.
- Generated reports to track progress against key performance indicators.
- Provided feedback on employee performance based on observed results during training sessions.
Cosmetic Coordinator
Schweiger Dermatology Group
East Windsor, NJ
07.2022 - 08.2023
- Assisting physicians with daily responsibilities, including but not limited to: minor surgery, biopsy, cosmetic injections, and procedures.
- Collaborated with other departments such as marketing or advertising to create successful cross-promotional campaigns.
- Interacted with vendors regularly to discuss upcoming promotions or special events.
- Developed promotional materials to increase sales of cosmetics.
- Maintains and keeps patient information confidential.
- Developed and implemented patient intake forms to ensure accurate information was collected.
- Monitored compliance with HIPAA regulations regarding confidentiality of patient information.
- Acted as liaison between physicians, staff members, patients, families, and third party payers.
- Coordinated patient appointments and maintained appointment schedule.
- Prepared patient charts prior to visits as well as updated records after each visit.
Lead Esthetician/Trainer
European Wax Center
North Brunswick, NJ
04.2021 - 07.2022
- Assisted manager with daily spa operations.
- Trained new employees in proper spa protocols and procedures.
- Educated clients on at-home skincare routines to extend the results of their in-office treatments.
- Developed customized treatment plans based on individual client needs.
- Participated in continuing education classes related to esthetics techniques and technology.
- Evaluated effectiveness of treatments through observation of skin condition before and after each service.
- Assisted with marketing campaigns to promote services offered by the spa or salon.
- Provided skin care consultations and treatments to clients.
- Top sales performer.
- Assisted with the development of career pathways for employees based on their individual goals and objectives.
Assistant Sales Manager
Bluemercury, Inc.
Princeton, NJ
08.2018 - 04.2021
- Strengthened merchandising and promotional strategies to drive customer engagement and boost sales.
- Oversaw employee performance, corrected problems, and increased efficiency to maintain productivity targets.
- Trained team members in successful strategies to meet operational and sales targets.
- Promoted store credit card program by offering discounts for signing up.
- Implemented effective marketing strategies across multiple channels.
- Assisted with the training of new sales associates.
- Conducted weekly one-on-one meetings with sales associates to review performance goals.
- Performed cashier duties when needed during peak times or shortages in personnel.
- Supervised a team of sales associates on daily tasks and operations.
- Maintained up-to-date knowledge of store policies regarding payments, returns, and exchanges.
- Participated in regular staff meetings to discuss ideas for promotions or special events.
Beauty Advisor
Ulta Beauty
Princeton, NJ
09.2016 - 08.2018
- Created a positive shopping experience for each customer through effective communication skills.
- Provided customers with product advice and recommendations based on their individual needs.
- Maintained cleanliness of work area by wiping down counters, organizing shelves and disposing of trash appropriately.
- Conducted skin analysis to provide customers with personalized skincare regimens.
- Attended product training sessions to stay updated on new products and trends in the industry.
- Educated customers about the proper use of cosmetics, fragrances and other beauty items.
- Demonstrated how to apply makeup, including eyeshadow, eyeliner, mascara, blush and lipstick.
Education
Bachelor of Arts - Human Resources Management/Marketing
Thomas Edison State College
06-2026
Esthetician -
Innovate Salon Academy
03.2021
Associate of Applied Science - Marketing and Advertising
MERCER COUNTY COMMUNITY COLLEGE
05.2020
Skills
- Client Relationship Management
- Sales team training
- KPI Tracking
- Sales Planning
- CRM Software
- Relationship Building
- Motivational Leadership
- Customer Engagement
- Business Management
- Talent Acquisition
- Administrative tasks
- Strategic Thinking
- Customer Retention
- Multitasking
- Excellent Communication
- Sales Expert
- Cosmetics and Facial Care Services
- Social Media Marketing
- Retail Marketing
Certification
- Esthetician License
- Google Project Management Certificate
- HRCI Talent Acquisition Certificate
Additional Information
Proficient in Microsoft Office, Proficient in Adobe Suite Programs, Excellent Communication Skills, Excellent Customer Service Skills, Ability to work in fast paced environments, Strong leadership skills
Accomplishments
- Top Sales Performer
- Most Valuable Contribution Award
Timeline
Center Manager
European Wax Center
07.2023 - Current
Cosmetic Coordinator
Schweiger Dermatology Group
07.2022 - 08.2023
Lead Esthetician/Trainer
European Wax Center
04.2021 - 07.2022
Assistant Sales Manager
Bluemercury, Inc.
08.2018 - 04.2021
Beauty Advisor
Ulta Beauty
09.2016 - 08.2018
Bachelor of Arts - Human Resources Management/Marketing
Thomas Edison State College
Esthetician -
Innovate Salon Academy
Associate of Applied Science - Marketing and Advertising
MERCER COUNTY COMMUNITY COLLEGE