Eric Williams

• Developed and upheld strong client partnerships to enhance service delivery and ensure timely fulfillment of equipment requests.
• Delivered exceptional customer service by prioritizing urgent requests and ensuring 24/7 availability for equipment support.
• Addressed customer inquiries, ensuring accurate and timely responses related to rental services.
• Coordinated with team members to identify equipment availability and suggest viable alternatives when required.
• Leveraged CRM software to track leads, manage account information, and optimize sales processes.
• Identified and pursued new business opportunities to enhance territory sales performance.
• Cultivated new client relationships through proactive cold calling and in-person visits.
• Conducted post-sale follow-ups with customers to evaluate satisfaction and address technical or service issues.
• Managed sales of used equipment from company fleet and new equipment from vendors including Genie, Skyjack, and Kubota to meet customer needs.

• Supervised daily operations at the branch, prioritizing customer service excellence, financial efficiency, and a safe working environment for employees.
• Developed and executed inventory management strategies aimed at optimizing equipment usage and reducing operational interruptions.
• Facilitated training sessions for new hires, focusing on skill acquisition and in-depth operational knowledge.
• Developed and maintained strategic partnerships with key clients, ensuring high levels of satisfaction and loyalty.
• Optimized branch production rates by managing staff conflict resolutions, overseeing evaluations, and executing hiring and termination processes.
• Cultivated a positive work environment and implemented competitive compensation packages to enhance employee retention.
• Contributed to monthly strategy sessions aimed at refining sales targets and addressing performance gaps.

• Self employed distributor of snack chips, popcorn, peanuts, and candy.
• Oversaw sales and service operations across big box stores, grocery chains, independent grocers, and convenience stores.
• Negotiated with key contacts to optimize shelf space and highlight promotional products effectively.
• Executed cold calling strategies to acquire new business opportunities.
• Monitored inventory levels to ensure product availability and optimize promotional opportunities.
• Drove sales volume growth from $7,000 to over $14,000 per week during tenure with company.

Total control of day to day operations.