Gabriella M. Sciarrillo
Tampa,FL
Summary
Highly motivated Strategic Sales Specialist with over 14+years of senior industry experience. I have a proven success rate in driving sales growth while optimizing occupancy in the sales and marketing of independent and assisted living communities across the U.S. I am seeking a new opportunity to join a company that promotes 100% resident and family satisfaction as well as a professional environment with a focus on census and revenue growth. My employer benefits from my expertise in implementing strategic initiatives, addressing census challenges and collaborating with my management team to make necessary changes for occupancy as well as community growth.
Diligent sales strategist with proven track record in leading high-performing sales and marketing teams. Successfully established marketing campaigns, driving significant brand growth. Demonstrated expertise in strategic planning and effective team leadership.
Highly focused sales and marketing professional with solid background in driving revenue growth and implementing strategic marketing initiatives. Known for fostering collaborative team environments and consistently achieving target goals. Excels in adaptive planning and leveraging market insights to maximize impact.
Overview
21
21
years of professional experience
Work History
Family Advisor
Chapman Manor Assisted Living
Lutz, FL
04.2025 - 10.2025
Temporary project. Hired on a temporary basis to rapidly lift occupancy. Completed the project by increasing occupancy by 10% in a 98 AL asset.
Community Relations Director
Beach House Wiregrass Assisted Living
Wesley Chapel, FL
10.2019 - 01.2025
- Led all sales, marketing, outreach and admissions functions for a 100 AL unit asset
- Lifted occupancy from 39% to 100% and established a wait list for both AL and MC
- Developed and executed marketing campaigns, events, and referral partnerships
- Coordinated admissions processes and compliance documentation
- Partnered with operations to maintain high community standards and readiness
Pre-Rental Sales/Strategic Sales Specialist
Hawthorn Senior Living
Multi-state Assignments
12.2004 - 09.2019
- Selected for high profile new builds and turn around projects across multiple states, trusted to drive performance at communities ranging from 124-140 units
- Delivered full stabilization within six months at multiple communities
- Engineered rapid revenue recovery at stalled and under performing assets, including lifting a 124 unit in Tucson, AZ from 76% to 95% in 4 months
- Accelerated leasing velocity and market share, generating 83 move-ins within six months and positioning properties for long term growth
- Established as the trusted strategist for critical openings and market recoveries building the foundation for promotion into a Community Relations Director position
Education
Certificate Program - Data Processing/Office Specialist
Kinyon-Campbell Business School
New Bedford, MASkills
- CRM Management to include, Sherpa, Yardi, Welcome Home, and YGL systems
- Develops Professional Networking and Senior Support Groups for referral opportunities
- Excellent communication and customer service skills with residents, family members, outside vendors and management team
- Marketing 22 years
- Microsoft Office 22 years
- Customer Relationship Management 22 years
- Customer Service Skills 30 year
- Program Development 22 years
COMMUNICATION
Implemented new procedures and that improved efficiency and streamlined sales operations. Exceptional discovery, connecting and follow up skills while maintaining CRM systems, event planning and external business development.
Timeline
Family Advisor
Chapman Manor Assisted Living
04.2025 - 10.2025
Community Relations Director
Beach House Wiregrass Assisted Living
10.2019 - 01.2025
Pre-Rental Sales/Strategic Sales Specialist
Hawthorn Senior Living
12.2004 - 09.2019
Certificate Program - Data Processing/Office Specialist
Kinyon-Campbell Business School