Gregory Burden

Hired to take over a 4 state territory of Texas, Louisiana, North Carolina, Florida.

Lead strategic planning, monthly, quarterly, and annually sales forecasting to insure we hit our revenue expectations. We grew our market 118% to plan in 2022.

• Exceeded targets by building, directing and motivating high-performing sales team.
• Negotiated and closed agreements with large customers and monitored and analyzed performance metrics.
• Monitored customer buying trends, market conditions and competitor actions to adjust strategies and achieve sales goals.
• Implemented and trained all sales as well as manager on Strategic sales training. Improving our presentation and close sales percentages.

• Generated reporting and analysis to support sales forecasting and planning to reach monthly, quarterly and yearly revenue goals.
• Implemented and executed sales and operational policies, experiments and standards across multiple facilities and sub-brands.
• Identified, developed and launched innovative tools or systems to achieve sales strategies.
• Built relationships with customers and community to establish long-term business growth.
• Exceeded sales quotas and increased profitability through effective sales strategy and business planning.
• Achieved sales goals and service targets by cultivating and securing new customer relationships.

Hired to establish and start Hispanic News/Classified magazine.

• Cultivated and maintained strategic alliances with key partners and vendors.
• Analyzed sales and marketing data for improved strategies.
• Performed competitive analyses and adjusted sales and marketing strategies accordingly.
• Implemented sales and marketing program to support company objectives, resulting in 115% increase in new business revenue.
• Responsible for ad proofs/production as well as distribution points.
• Grew Revenues to 1.1 million first year running.

• Developed and implemented effective sales strategies and led nationwide sales team members to achieve sales targets.
• Worked diligently to resolve unique and recurring complaints, promoting loyalty and enhancing operations.
• Monitored customer buying trends, market conditions and competitor actions to adjust strategies and achieve sales goals.
• Negotiated and closed agreements with large customers and monitored and analyzed performance metrics.
• Remained responsive to changing targets by preparing monthly, quarterly and annual sales reports and forecasts.
• Awarded VP award for top performing sales Region in company 2011, 2012, 2013, as well as Presidents award in 2014 for National Sales Manager of the year.