Heather Lowe
Saraland
Summary
Dynamic sales leader with a proven track record at Holiday Inn, driving revenue growth through strategic initiatives and effective team training. Expert in client relationship management and deal closing, I foster strong partnerships that enhance customer loyalty and satisfaction, consistently achieving targets and optimizing sales performance.
Overview
16
16
years of professional experience
Work History
Director of Sales
Holliday Inn
01.2022 - Current
- Developed and executed strategic sales initiatives to enhance revenue growth across multiple channels.
- Analyzed market trends and competitor strategies to refine sales approaches and improve market positioning.
- Led a high-performing sales team, providing mentorship and training to ensure achievement of targets.
- Fostered relationships with key clients, enhancing customer loyalty and driving repeat business opportunities.
- Enhanced customer satisfaction levels by addressing concerns promptly and providing tailored solutions.
- Established strong partnerships with industry influencers to expand brand recognition and drive business growth.
- Managed complex negotiations with key accounts resulting in long-term contracts that bolstered annual revenue figures significantly.
- Connected with prospects through trade shows, cold calling and local-area networking.
- Built relationships with customers and community to establish long-term business growth.
Sales Manager
Holiday Inn
01.2021 - Current
- Led sales initiatives, enhancing revenue through targeted marketing strategies and customer engagement.
- Developed training programs for staff, improving service quality and team performance.
- Analyzed market trends, adapting sales tactics to maximize occupancy rates and guest satisfaction.
- Collaborated with cross-functional teams to optimize operational efficiency and streamline procedures.
- Established strategic partnerships with local businesses to enhance promotional offerings and drive bookings.
- Handled customer relations issues, enabling quick resolution, and client satisfaction.
- Increased sales revenue by developing and implementing effective sales strategies.
- Negotiated contracts with vendors and suppliers, ensuring the best pricing and terms for company profitability.
Head Bartender
Holiday Inn
01.2010 - Current
- Supervised daily bar operations, ensuring exceptional guest experiences and service quality.
- Trained and mentored junior bartenders on cocktail preparation and customer service techniques.
- Developed innovative drink menus, enhancing customer engagement and satisfaction.
- Managed inventory control processes, optimizing supply levels and reducing waste.
- Established and enforced safety protocols, maintaining compliance with health regulations.
- Collaborated with event coordinators to create customized beverage offerings for special events.
- Analyzed customer feedback to implement improvements in service delivery and product offerings.
- Performed opening and closing duties, printing sales reports, setting up for incoming shift, preparing cash drawers, and taking inventory.
- Trained new bartenders on drink recipes, mixing techniques, and customer service skills to enhance overall performance.
- Resolved customer complaints promptly and professionally, preserving the establishment''s reputation for excellent service.
- Closed out cash register and prepared cashier report at close of business.
Education
GED -
Murphy High
Mobile, ALSkills
- Sales training and leadership
- Revenue growth
- Sales funnel management
- Sales team training
- Deal closing
- Client relationship management
- Cold calling
- Sales leadership and training
- Relationship building
- Decision-making
- Sales tracking
- Direct sales
- Appointment scheduling
Timeline
Director of Sales
Holliday Inn
01.2022 - Current
Sales Manager
Holiday Inn
01.2021 - Current
Head Bartender
Holiday Inn
01.2010 - Current
GED -
Murphy High