Heidi Schubring
Venice,USA
Summary
Dynamic Senior Account Director with a proven track record in driving sales and delivering exceptional service to new and existing clients. Expertise in business development rooted in creativity, analytical insight, and a long-term vision that fosters sustainable revenue growth. Demonstrated success in leading teams and cultivating robust internal and external relationships, ensuring alignment with organizational goals and client needs. Committed to leveraging strategic initiatives that enhance client satisfaction and contribute to overall business success.
Overview
19
19
years of professional experience
Work History
Account Executive
Lucent Health
04.2025 - Current
- Serve as the primary strategic resource to clients, guiding benefit renewals and ensuring clear understanding of plan performance, cost drivers, and upcoming changes.
- Lead quarterly performance and reporting reviews, interpreting healthcare data, utilization patterns, and industry trends to support informed client decision-making.
- Provide expert consultation on reporting, analytics, and plan utilization to help clients optimize benefit strategies and improve outcomes.
- Respond to and resolve complex industry-related interpretation questions, acting as a trusted subject-matter advisor on benefits, regulations, and market dynamics.
- Partner closely with Account Managers and internal cross-functional teams to ensure seamless benefit administration, timely issue escalation, and high client satisfaction.
- Maintain proactive, ongoing client engagement to strengthen relationships, support retention, and drive long-term strategic planning.
Senior Account Director
Aetna/First Health/American Health Holding
06.2017 - 04.2025
- Senior strategic business partner to national clients optimizing the position of Aetna/First Health/ American Health Holding's network and medical management products & services
- Develop and execute sales strategies to capitalize on market opportunities and drive a competitive advantage
- Establish and maintain relationships with C-Suite executives
- Attain profitability and membership goals
- New business development and identify cross-sell opportunities
- Complex contract review and lead new business implementation team
- Completed Peak Leadership Training
Sales Lead
Williams-Sonoma
Huntersville, NC
09.2020 - 03.2024
- Oversee and provide expertise in coaching to develop associates in selling techniques product knowledge
- Sales Lead responsible for driving revenue growth and leading team initiatives to exceed store targets.
- Create engaging experiences for customers by sharing product knowledge and providing exceptional service.
- Counsel clients on Health Care Reform, DOL requirements, and Population Health Management.
- Conduct associate meetings to share financial goals and collaborate on ways to achieve long term customer relationships.
- Perform day-to-day front end and back-office routines to open and close the store.
Account Executive
Wells Fargo Insurance
Southfield, MI
11.2016 - 06.2017
- Oversee day-to-day account management of complex group benefit accounts.
- Develop and retain consultative, partnership relationships with customers/prospects.
- Develop, implement and monitor comprehensive strategies and customer service plans that reflect the customer's business and risk management goals.
- Discuss renewals and marketing to carriers and preparing coverage/product recommendations to include: cost analysis, forecasting and contribution models.
Senior Account Manager
Blue Cross Blue Shield of MI
Detroit, MI
07.2010 - 11.2016
- Responsible for developing retention strategies to maintain and grow group business in the Group Sales division
- Accountable for book of business of over 30 groups generating $70 million in premium annually
- Proactively identify problems and refer to appropriate channels to ensure resolution in a timely manner
- Work with platinum agent partners to ensure group clients have the necessary information and resources to make timely and educated decisions regarding health insurance plans
- Subject Matter Expert for New Hire Sales Training in Product Knowledge, Financials, Renewal Presentation Skills and SMART system training
- New Hire Mentor: Support new hires as they establish new territories
- Give new hires tools to allow them to develop problem-solving skills and build confidence
- Teaching BCBSM best practices and important communication chains
- Assist with external customer calls, meetings and presentations
- Launched updated procedures to ensure consistency in electronic customer files for department.
Client Service Manager
Hylant Group Insurance Agency
Ann Arbor, MI
02.2007 - 02.2010
- Establish new client relationships, RFP process, preparing and presenting materials
- Plan renewals, marketing with carriers and presenting to the group
- Employee benefits enrollment meetings
- Employer D.O.L Compliance review and assistance - FMLA, HIPAA, COBRA, etc
- Producing individual life and disability insurance revenue
- Servicing existing individual block of business
Education
Master of Science - Administration, Health Services Administration
Central Michigan University
01-2013
Bachelors - Business Administration, Business Management
Northwood University
01-2010
Skills
- Client Relationship Management
- Benefit Renewal Strategy
- Team Oversight
- Healthcare Data & Utilization Analysis
- Strategic Planning & Retention
- Implementation & New Business Development
- Executive-Level Communication
- Recipient of BCBSM Legends Club Award
Timeline
Account Executive
Lucent Health
04.2025 - Current
Sales Lead
Williams-Sonoma
09.2020 - 03.2024
Senior Account Director
Aetna/First Health/American Health Holding
06.2017 - 04.2025
Account Executive
Wells Fargo Insurance
11.2016 - 06.2017
Senior Account Manager
Blue Cross Blue Shield of MI
07.2010 - 11.2016
Client Service Manager
Hylant Group Insurance Agency
02.2007 - 02.2010
Bachelors - Business Administration, Business Management
Northwood University
Master of Science - Administration, Health Services Administration
Central Michigan University