Holly R. Handley

Account Executive / Team Engagement Director / Marketing Ambassador

• Manage full lifecycle of commercial flooring projects from initial client engagement through project completion, ensuring alignment with scope, schedule, and budget
• Perform on-site field measurements and takeoffs using industry software to develop accurate project scopes and material requirements
• Lead material specification and product selection, coordinating with manufacturers and vendors to meet design intent, performance requirements, and budget constraints
• Develop detailed proposals, bids, and value-engineered solutions for general contractors, developers, and end users
• Oversee material procurement and logistics, ensuring timely delivery and coordination with project schedules
• Act as primary point of contact between GCs, architects, project managers, and internal teams, ensuring clear communication and execution
• Manage multiple projects simultaneously across various sectors including retail, commercial, hospitality, and mixed-use developments
• Identify and resolve field challenges proactively, minimizing delays and maintaining project momentum
• Build and maintain long-term relationships with GCs, property managers, and national accounts, driving repeat business and expanding client portfolio
• Collaborate with operations and installation teams to ensure quality control, safety compliance, and successful project delivery
• Consistently contribute to pipeline growth through strategic business development and client engagement
• Partnered with cross-functional teams to ensure alignment of business objectives and initiatives, enhancing collaboration and project success.
• Supported sales team in achieving growth and development objectives through targeted collaboration and support.
• Secured resources for the team to meet project objectives and deadlines.
• Directed employee recognition programs that boosted motivation and encouraged high staff performance.
• Developed marketing strategies that enhanced brand awareness and improved customer engagement through targeted campaigns.
• Examined market trends to discover opportunities for effective product positioning and competitive advantage.

• Conducted daily multifamily prospecting, resulting in identification of new business opportunities.
• Coordinated with cross-functional teams to develop promotional materials that effectively communicated brand value.
• Planned and executed events and trade shows, significantly increasing brand visibility and lead generation.
• Negotiated pricing structures and developed customer bids to drive sales.
• Cultivated strong relationships with customers, promoting loyalty and repeat business.
• Analyzed competitor trends and market dynamics to sustain relevance in the industry.
• Maintained a robust sales pipeline that aligned with revenue goals across all periods.
• Utilized CRM tools to track client interactions, sales opportunities, and account history.
• Provided product training and support to clients, enhancing their understanding and utilization of the company's offerings.
• Recruited, and trained new hires to optimize team growth.

• Conducted market research to pinpoint new business opportunities and emerging industry trends.
• Managed client relationships, providing exceptional customer service to ensure satisfaction and retention. • Conducted site visits and sales meetings with clients. • Participated in networking events to build relationships with potential clients. • Trained newly hired salespeople according to company policies and procedures. • Negotiated contracts with clients to ensure best possible pricing. • Determined pricing strategies for products or services based on competitors' offerings and market conditions. • Assisted with sales campaign development and pipeline creation.
• Developed new business strategies to enhance client engagement and satisfaction.
• Cultivated relationships with key stakeholders to identify growth opportunities.
• Conducted market research to analyze trends and inform decision-making processes.

• Managed client relationships, providing exceptional customer service to ensure satisfaction and retention. • Conducted site visits and sales meetings with clients. • Participated in networking events to build relationships with potential clients. • Trained newly hired salespeople according to company policies and procedures. • Negotiated contracts with clients to ensure best possible pricing. • Determined pricing strategies for products or services based on competitors' offerings and market conditions. • Assisted with sales campaign development and pipeline creation.
• Managed client relationships to ensure satisfaction and retention.
• Coordinated project timelines to meet client deadlines effectively.
• Developed tailored solutions based on client needs and feedback.