Dynamic marketing professional with proven success in developing impactful campaigns, enhancing brand visibility, and driving customer engagement through effective content creation and event coordination.
Overview
4
4
years of professional experience
Work History
Marketing Director
Social Entertainment
Lafayette, Louisiana
07.2024 - 06.2026
Analyzed market trends and consumer behavior to inform marketing decisions.
Developed marketing strategies for social media campaigns and community engagement.
Executed email marketing campaigns to nurture leads and drive customer engagement.
Coordinated promotional events to enhance brand visibility and audience interaction.
Managed content creation for blogs, newsletters, and digital platforms.
Updated web pages and social media profiles with engaging and current content.
Marketing Director
The Forum
Lafayette, Louisiana
01.2022 - 03.2026
Executed updated marketing plans that increased branding exposure and customer traffic, directly contributing to sales growth.
Organized and managed promotional campaigns across social media, print materials, press releases, and website content, ensuring cohesive messaging and brand alignment.
Planned and produced highly effective experiential marketing events.
Collaborated with cross-functional teams to align marketing initiatives with business goals, enhancing overall project effectiveness.
Analyzed market trends and consumer behavior to inform marketing decisions.
Strategically devised customer approaches, meeting sales objectives, and capitalizing on emerging opportunities.
Oversaw budgeting for all marketing activities, ensuring expenditures were within allocated limits.