Janah Brown
Nashville
Summary
Highly organized and motivated Account Executive with demonstrated track record of building relationships with clients (5-6 at a time), securing major media moments, and creatively positioning clients as thought leaders and product innovators. Skilled in developing relations with media and clients alike, task management, and planning/attending events and trade shows. Experienced in tech, travel, consumer/lifestyle, and luxury home and design portfolios. Detail-oriented team player with a strong sense of "big picture."
Overview
3
3
years of professional experience
Work History
Account Executive
Sharp Think
03.2023 - Current
- Collaborated with public relations team to create cohesive messaging across all corporate communications channels.
- Contributed creatively to brainstorming sessions aimed at developing innovative public relations initiatives.
- Supported public relations campaigns by coordinating media outreach efforts and securing placements in target outlets.
- Enhanced brand image by implementing strategic public relations campaigns and initiatives.
- Supported public relations efforts through press release creation, distribution, and media outreach for increased coverage.
- Liaised with public relations team in managing media coverage during key announcements or events.
- Mentored junior team members, providing guidance on best practices in public relations and sharing industry knowledge.
- Enhanced company reputation by leveraging influencer partnerships, public relations efforts, and online review management techniques.
- Managed public relations efforts, securing positive coverage in national publications and industry-specific outlets.
Account Coordinator
Acorn Influence
09.2022 - 03.2023
- Strategized social media campaigns for clients, helping to meet goals and reach untapped potential customers.
- Monitored return on investment of online and social media marketing efforts.
- Generated leads through effective paid advertising campaigns on Facebook, Instagram, and TikTok.
- Tracked competitor activities to identify opportunities for growth within the market space and mitigate potential threats.
- Managed influencer partnerships by negotiating contracts terms and tracking campaign performance metrics to ensure ROI satisfaction levels were met.
- Managed multiple projects simultaneously, ensuring timely delivery of high-quality deliverables.
Public Relations Intern
Dalton Agency
01.2022 - 06.2022
- Compiling target media lists and pitching client-appropriate media outlets to advance campaigns.
- Assisting with conducting and utilizing qualitative and quantitative research to develop public relations strategies and understanding results.
- Producing blog posts and identifying speaking opportunities for Thought Leadership campaigns.
- Creating work for a wide range of clients, including celebrities (Ryan Murphy), hospitality (Orlando World Center Marriott), real estate (Wildlight, Shearwater), finance (Iberiabank), and more.
- Creating informed decks to present to potential clients and help attract long-standing partnerships.
- Writing media alerts, press releases, blog posts, and copywriting.
- Staying up-to-date on industry news, hot topics, and media trends to help create thought-provoking and click-worthy talking points for clients.
Education
Master of Arts - APR, Marketing Communication Management
The University of Alabama
Tuscaloosa, AL05.2025
Bachelor of Science - Communication, Public Relations
University of North Florida
Jacksonville, FL05.2022
Skills
- Account Management
- Performance Tracking
- Trade Show (Staffing, Booking Media Appts, etc)
- Strategy Implementation
- Creative Pitching
- Securing Placements in Top National Outlets (Consumer, Design, etc)
- Attention to Detail
- Written Communication
- Adaptability and Flexibility
- Excellent Client Communication Skills
Timeline
Account Executive
Sharp Think
03.2023 - Current
Account Coordinator
Acorn Influence
09.2022 - 03.2023
Public Relations Intern
Dalton Agency
01.2022 - 06.2022
Master of Arts - APR, Marketing Communication Management
The University of Alabama
Bachelor of Science - Communication, Public Relations
University of North Florida