Janet Rose

Spearheaded creative brainstorming sessions that generated fresh ideas for upcoming campaigns, fostering an innovative work environment for a team of 15 sales people.

• Spearheaded creative brainstorming sessions that generated fresh ideas for upcoming campaigns, fostering an innovative work environment for a team of 15 sales people.
• Increased listener engagement through creative on air promotions and targeted marketing initiatives for multiple radio stations.
• Developed partnerships between non-profits and businesses to raise awareness and improve the quality of life for the communities we serve.
• Analyzed market trends and competitor activities to identify new opportunities for promotional growth for our clients.
• Managed successful promotional campaigns from conception to completion and provided post campaign analysis after each one.
• Streamlined processes within the promotions department, reducing inefficiencies and enabling faster turnaround times for projects.

• Managed budgets and financial reporting for all special events, ensuring profitability and fiscal responsibility.
• Enhanced guest experiences by meticulously planning and executing high-quality special events.
• Conducted post-event evaluations to identify areas of improvement and inform future planning initiatives.
• Developed innovative marketing strategies for increased event attendance and visibility.
• Launched new signature events that became highly anticipated annual celebrations within the community that continue to thrive today.
• Oversaw risk management protocols, ensuring compliance with safety regulations and minimizing potential hazards at events.
• Consistently met or exceeded organizational goals by implementing best practices in event management while staying adaptable to changing needs or circumstances.
• Established strong relationships with community partners, expanding the organization's reach and influence in the industry.
• Coordinated volunteer recruitment and training efforts, effectively leveraging human resources to support successful events. Managed over 150 volunteers each event season with such success that I was asked to teach these skills to other Main Street organizations.
• Negotiated contracts with vendors, securing competitive pricing and quality services for events.
• Created memorable experiences for attendees by incorporating unique elements into each event design.
• Led fundraising efforts through strategic event planning, generating significant revenue. On average Lynch's Landing raised over $100,000 each year to be used for Downtown Revitalization. Lynch's Landing donated on average $30,000 to other non profit partners annually.
• Lynch's Landing won The Great American Main Street award in 2009.
• Successfully managed over 100 Vendors as Market Manager for The Lynchburg Community Market.