JESSICA PACHECO
New Providence,New Jersey
Summary
Diligent Project Manager with a strong background in successfully managing advertising campaigns for various clients. Proven ability to lead cross-functional teams and deliver projects on time and within scope. Skilled in managing project lifecycles and implementing process improvements. Experienced in driving project timelines and ensuring quality outcomes through strategic planning and execution. Highly collaborative, adaptable, and committed to both team success and client satisfaction.
Overview
9
9
years of professional experience
Work History
Project Manager on the Paramount Global Brand Strategy Team
Horizon Media
07.2022 - Current
- Responsible for executing the SOP for all tasks, communicate and socialize process docs
- Utilize project management software to effectively track and execute campaigns
- Audit and create new workflows for our paramount global clients
- Develop project timelines to keep track of key deliverable milestones and identify areas of overlap or contradiction and connect internal teams with resolutions
- Gather information from a variety of sources, aggregate and represent information in a clear, organized manner
- Effectively prioritize and accurately identify project tasks and deliverables, while managing timelines and resources to meet project goals
- Organize and track all creative trafficking processes for all tactics on multiple campaigns
- Extract data collection and KPI reports to measure performance for all campaigns to gauge progress and gain insights to help improve advertising strategies
- Train newly hired project managers on the project management workflow, and process SOP’s
Manager on the T-Mobile Video Partnership Team
Initiative Media
04.2022 - 07.2022
- Support, aid, and monitor greener associates and negotiators on the T-Mobile Video Partnership team in order to complete daily, monthly, and yearly client assignments for our yearly video and digital Upfront deals such as weekly tracking, invoicing/billing, Line of Business budget shifts/options, liability requests, quarterly posts, updating makegood/Added Value packages, sending out quarterly cable flighting, etc
- Work closely with OTT vendors and national cable partners to strategically create yearly upfront proposals that reach demographic and client demands on multiple Lines of Business for T-Mobile
- Update OTT creative traffic sheets with revised traffic creative based on client changes for all Lines of Business for T-Mobile and send out new traffic instructions to all vendors in flight
- Ownership of setting up quarterly flighting documents, posting documents, Prisma (sending out IOs), checking program grids, OTT deliverables across six LOB’s
- Lead manager of several team weekly group and individual statuses keeping track of teams’ workload distribution, due dates, progress, goals, and problem resolution
Senior Investor
Horizon Next
03.2020 - 04.2022
- Lead Senior investor to local video and national video account teams such as FanDuel, Atlantis, Bath Fitter, Altice, Champion, and Peloton
- Aid in reviewing, guiding, and submitting various local television, national television, and OTT quarterly campaigns and monthly/weekly revisions per client demands
- Manages and works on multiple accounts with rapid turn arounds and due dates
- Oversees colleagues’ day-to-day tasks and activities to ensure delivery of all clients’ requests are met in a sufficient and timely manner
- Supervise my own assistants and allocate assignments such as deliverables and daily maintenance tasks for my local DMA’s such as Cedar Rapids, Jackson TN, Peoria, Springfield MO, Hartford, Tucson, Little Rock, Harrisburg, San Angelo, and Victoria TX
- Buys and maintains local and national media through general market, direct response buying tactics, and compiles weekly data to ensure we are keeping up with KPIs
- Collects and organizes ongoing linear and OTT media weekly/daily reporting and tracking to analyze, compile, and present to clients to provide adequate updates
- Attend client calls to review the accounts’ strength, shortcomings, achievements, and goals
Media Investor
Horizon Media
09.2017 - 03.2020
Assistant Media Buyer
Horizon Media
02.2016 - 09.2017
Education
Bachelor of Arts - Media Studies And Communications
Temple University
Philadelphia, PA05-2015
Skills
- Project management
- Project planning, development, and tracking
- Relationship building
- Strategic planning
- Schedule management
- Advanced problem solving
- Final Cut, Premiere, Photoshop, Strata, SBMS, Excel, PowerPoint, Core, Prisma, Mediaocean
Timeline
Project Manager on the Paramount Global Brand Strategy Team
Horizon Media
07.2022 - Current
Manager on the T-Mobile Video Partnership Team
Initiative Media
04.2022 - 07.2022
Senior Investor
Horizon Next
03.2020 - 04.2022
Media Investor
Horizon Media
09.2017 - 03.2020
Assistant Media Buyer
Horizon Media
02.2016 - 09.2017
Bachelor of Arts - Media Studies And Communications
Temple University
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