Jose Vaca
Lancaster,US
Summary
Director of Marketing with 17 years of experience driving strategic growth and brand innovation. Expert in material resources management, technology design, and legal compliance, leveraging analytical skills to enhance marketing strategies and decision-making processes. Passionate about fostering a collaborative environment and spearheading innovative campaigns to achieve remarkable business results.
Overview
18
18
years of professional experience
Work History
Marketing Director
Ivy Park
Studio City, California
02.2025 - Current
- Led the planning and execution of trade shows, conferences, and other marketing events to promote the brand and generate leads.
- Stayed abreast of marketing trends and technologies to keep the organization at the forefront of the industry.
- Presented monthly results of all marketing efforts at executive team meetings.
- Evaluated marketing personnel and offered constructive feedback on ways to improve.
- Oversaw the creation of marketing collateral, including brochures, presentations, and digital content, to support sales efforts.
- Led development and execution of comprehensive marketing strategies to enhance brand recognition and drive revenue growth.
- Monitored competitors' activities to stay ahead in the market.
- Directed cross-functional teams in the execution of marketing campaigns, ensuring alignment with overall business objectives.
- Developed marketing strategies based on corporate objectives and market trends.
- Boosted sales by developing new product marketing strategies.
Director of Marketing
Belmont Village Encino Senior Living
Encino
01.2022 - 01.2025
- Provided personalized community tours for prospective families, showcasing the unique features, advantages, and benefits of Belmont Village Senior Living's facilities and memory care programs.
- Spearhead marketing strategies to elevate brand presence, drive occupancy growth, and increase revenue through innovative campaigns and optimized digital marketing channels.
- Foster partnerships with local organizations and develop cross-functional initiatives to enhance community outreach.
- Conduct comprehensive market research to identify emerging opportunities, analyze market trends, and utilize data-driven insights to shape strategic decisions and drive measurable outcomes.
Sales Assistant
Belmont Village Encino
Encino / Westwood
05.2020 - 01.2022
- Assist sales team at Belmont Village Encino, enhancing client relations. Streamline processes, boosting efficiency. Collaborate on innovative strategies to drive growth.
- Manage client inquiries and sales support at Belmont Village Encino. Implement data-driven approaches, leading to improved conversion rates and customer satisfaction.
- Maintain meticulous sales records and reports at Belmont Village Encino. Ensure accuracy in all transactions, contributing to seamless operations and financial integrity.
- Partner with cross-functional teams at Belmont Village Encino to optimize sales processes. Facilitate smooth communication between departments, enhancing overall efficiency.
- Propose and implement creative solutions to sales challenges at Belmont Village Encino. Adapt to market trends, contributing to the company's competitive edge.
Human Resources Assistant
Belmont Village Senior Living
Westwood
03.2019 - 05.2020
- Scheduled and administered employee assessments and drug tests on the current staff and prospective team members.
- Managed the onboarding of new employees, including processing paperwork, conducting orientations and providing information such as compensation, benefits and the opportunities for promotion.
- Coordinated swift responses to employee relations issues like harassment allegations and interpersonal conflicts.
- Continuously classified and filed records to keep the system efficient and all information organized.
- Stayed up to date on legal standards and guidelines such as equal employment and the protections for workers with disabilities.
- Oversaw smooth employee terminations by coordinating paperwork and conducting the exit interviews.
- Evaluated human resources trends and prepared thorough reports to help senior managers make strategic operational decisions.
- Consulted with customers to understand their desires and suggest the best products to meet their needs.
Work comp coordinator
Universal Pain Management
Palmdale, CA
01.2019 - 02.2020
- Answer telephones and give information to callers, take messages, or transfer calls to appropriate individuals.
- Review insurance policy to determine coverage.
- Prepare insurance claim forms or related documents and review them for completeness.
- Organize or work with detailed office or warehouse records, using computers to enter, access, search or retrieve data.
- Prepare affidavits or other documents, such as legal correspondence, and organize and maintain documents in paper or electronic filing system. Streamlined insurance claim processes, enhancing efficiency in policy review, form preparation, and data management for improved client service.
Receptionist
Belmont Village Senior Living
Los Angeles
02.2018 - 03.2019
- Monitor, record, and report symptoms or changes in patients' conditions.
- Answer inquiries pertaining to facility's policies and services, and resolve occupants' complaints.
- Confer and cooperate with other managers to ensure coordination of facilities activities.
- Arrange telephone answering services, deliver mail and packages, or answer questions regarding locations for eating and entertainment.
- Answer inquiries pertaining to facility's policies and services, and resolve occupants' complaints.
Case Manager
The Law Office of Alex Narayan APC
Sherman Oaks, CA
08.2017 - 10.2018
- Prepare affidavits or other documents, such as legal correspondence, and organize and maintain documents in paper or electronic filing system.
- Prepare legal documents, including briefs, pleadings, appeals, wills, contracts, and real estate closing statements.
- Meet with clients and other professionals to discuss details of case.
- Gather and analyze research data, such as statutes, decisions, and legal articles, codes, and documents.
Maintenance Supervisor
SRG The Village At Sherman Oaks
Sherman Oaks, CA
06.2007 - 12.2014
- Determine schedules, sequences, and assignments for work activities, based on work priority, quantity of equipment, and skill of personnel.
- Monitor tool and part inventories and the condition and maintenance of shops to ensure adequate working conditions.
- Develop, implement, or evaluate maintenance policies and procedures.
- Counsel employees about work-related issues and assist employees to correct job-skill deficiencies.
Education
High School -
James Monroe High School
Los Angeles, CA06.2008
Skills
- Marketing
- Client Engagement
- Technology Design
- Leadership
- Problem Solving
- Customer Service
- Insurance Processing
- Record Keeping
- Employee Relations
- Supervision
- Event planning
- Customer relationship management
Timeline
Marketing Director
Ivy Park
02.2025 - Current
Director of Marketing
Belmont Village Encino Senior Living
01.2022 - 01.2025
Sales Assistant
Belmont Village Encino
05.2020 - 01.2022
Human Resources Assistant
Belmont Village Senior Living
03.2019 - 05.2020
Work comp coordinator
Universal Pain Management
01.2019 - 02.2020
Receptionist
Belmont Village Senior Living
02.2018 - 03.2019
Case Manager
The Law Office of Alex Narayan APC
08.2017 - 10.2018
Maintenance Supervisor
SRG The Village At Sherman Oaks
06.2007 - 12.2014
High School -
James Monroe High School