Joseph Pepenella

• Overall planning, training and managing all outside sales and marketing efforts
• Conduct internal training sessions to improve sales, retention, morale, and build customer loyalty
• Prepare and implement fleet, marketing, employee and sales plans
• Consistently increase branch profitability levels
• Build and secure new accounts and existing relationships with key decision makers through employee leads, prospecting and existing account referrals
• Conduct market research to identify additional prospects
• Execute and monitor Pre-Meeting Calls, Fact Find meetings and Presentations daily to close new accounts
• Identify and develop positive working relationships with internal and external clients that are built on trust and integrity
• Solicit feedback and incorporate accurate client perspectives in all decisions and actions
• Analyze financial statements, billing and other branch reporting
• Executed sales and marketing initiatives to increase revenue for company.
• Coordinated with sales and remarketing teams to manage inventory, growth, and overall fleet health

STATS

• Increased fleet size by 38%
• Increased revenue by $X
• Keystone awards
• Top 20 in United States
• Top 10% of company for branch growth and profitability

• Trained newly hired employees, offering insight into job duties and providing positive feedback on work.
• Supported enrollees in fitness program services by encouraging participation in Zumba, yoga and other beneficial workout classes.
• Set clear sales goals for each employee, tracking progress and milestones and offering support and assistance.
• Responded promptly to customer issues and resolved problems through effective communication and decision making skills.
• Met or exceeded monthly revenue and training goals.
• Helped clients set and achieve health and wellness goals.
• Coordinated local marketing and networking efforts
• Prepare and present corporate health and wellness packages

• Work closely with Membership Council and Membership Services Representatives to establish new outreach strategies that included member to member calling, targeting businesses geographically and categorically, and conducting site visits
• Increased Member retention rates by establishing a follow up system for Chamber initiatives and by implementing a payment plan option
• Worked to improve the economic climate and expand business opportunities on Staten Island by growing our network and presenting NYC initiatives to business owners for them to access grant money
• Organize monthly networking events for members to gain exposure for their business
• Overall membership increase of nearly 10% during my tenure
• Provide support for members through networking, advocacy, education, and our help desk.