Karen Kaufhold-Hardie

• Evaluated dealership employee progress and compliance while identifying areas for additional coaching by monitoring daily, weekly and monthly performance. Improved BDC workflow processes and service department customer communications, technician video usage and text to pay with targeted training.
• Created custom solutions-driven campaigns to meet client needs across multiple media platforms.
• Sought opportunities to expand relationships with key clients by taking active role in understanding business needs and competitive landscape.
• Worked with sales team to collaboratively reach targets, consistently meeting or exceeding personal quotas.
• Territory consisted of 185 dealerships located in New England, NY, NJ, PA, DE, MD, VA, FL and AL

• Contacted current and potential clients to promote products and services.
• Retained clients and obtained referrals by promptly resolving customer complaints, providing value and promoting quality.
• Used various techniques, including cold calling and networking to sell products and services.
• Created forecasts of opportunities and documented all follow-up communications in Salesforce.
• Territory consists of ME, NH, MA, RI and NY

• Partnered with corporate management team to create and implement processes for Sales and Service departments as well as monthly, quarterly and yearly marketing plans.
• Consulted with retailers management team regarding national and regional marketing strategies for Sales and Service.
• Set-up, trained and created process for online service scheduling.
• Set-up, trained and created process for sales equity mining of customers for new sales.
• Produced sales documents, finalized deals followed through implementation and training process.
• Listened to dealership needs to identify and recommend optimal products and process.
• Territory consisted of up to 75 dealerships located in ME, NH, VT, MA, RI, CT, NY and IN.

• Consult with Service Management and employees on vehicle service inspection process.
• Assist with training and implementation of process improvements for better utilization which led to increased same day and 30 day upset averages, improved inspections and customer presentations or recommendations.

District Executive

• Cold calling on prospective dealerships, develop leads, conduct product presentations, negotiate and close. Responsible for building territory
• Consult dealerships on marketing strategies, develop campaigns, evaluate and restructure as needed.

Participated in national trade shows.

Territories consisted of northeastern United States and southeastern Canada.