Katy Neff

Dynamic Account Manager with extensive experience in donor engagement, partner relations, and optimizing collection goals at Vitalant. Proven ability to analyze donor behavior and identify recruitment trends, transforming frontline insights into actionable strategic opportunities. Expertise in strategic planning and resource allocation to maximize program impact in a fast-paced environment. Strong understanding of donor motivations and barriers to donation drives the development of compelling messaging that resonates with diverse audiences, supporting targeted marketing initiatives that advance Vitalant’s mission.