Summary
Overview
Work History
Education
Skills
Timeline
Generic

Kayla McBride

Waco,TX

Summary

Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals.


Knowledgeable Social Media Manager experienced in executing social media strategies across social platforms. Demonstrated time management and collaboration skills. Flexes easily with new information and branding changes to consistently exceed targets for engagement, acquisition and retention.

Overview

7
7
years of professional experience

Work History

Sales Associate

Prefontaine
09.2023 - Current
  • Organized racks and shelves to maintain store visual appeal, engage customers, and promote specific merchandise.
  • Helped customers locate products and checked store system for merchandise at other sites.
  • Prepared merchandise for sales floor by pricing or tagging.
  • Rotated stock and restocked shelves to maintain product availability and store appearance.

Marketing Manager

Wildland
11.2019 - Current
  • Created company brand messaging, collateral materials, customer events, promotional strategies, and product commercialization.
  • Developed and implemented marketing strategies to use for launches, rebranding campaigns and promotions.
  • Researched developing trends to stay updated with new ideas and marketing practices.
  • Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
  • Maintained documentation, detailing assignments, in-progress work and completed project milestones.
  • Worked with graphic designers and writers to establish theme and tone for content.

Cashier/Personal Shopper

HEB Grocery Store
06.2016 - 11.2019
  • Greeted customers entering store and responded promptly to customer needs.
  • Built relationships with customers to encourage repeat business.
  • Operated cash register for cash, check, and credit card transactions with excellent accuracy levels.

Education

Bachelor of Arts - Digital Communications And Media

Texas Tech University
Lubbock, TX
12.2024

Associate of Arts - Digital Communications And Media

McLennan Community College
Waco, TX
08.2021

Skills

  • Customer Needs Assessment
  • Business Development
  • Inventory Control
  • Promotional Support
  • Sales Development
  • Product Sales
  • Merchandising Knowledge
  • Social Media Marketing

Timeline

Sales Associate

Prefontaine
09.2023 - Current

Marketing Manager

Wildland
11.2019 - Current

Cashier/Personal Shopper

HEB Grocery Store
06.2016 - 11.2019

Bachelor of Arts - Digital Communications And Media

Texas Tech University

Associate of Arts - Digital Communications And Media

McLennan Community College

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Kayla McBride