KEVIN MEADOR
LAKELAND,FL
Summary
Proven leader in sales and marketing, consistently surpassing targets through strategic planning and effective relationship management. Spearheaded territory optimization and cultivated key partnerships at BSH Home Appliances. These partnerships both internal and external resulted in significant market share growth, during my 10 years as a DSM. Proficient in delivering compelling presentations and managing customer relationships, with a demonstrated ability to foster long-term business growth and enhance sales performance. Passionate about territory sales and marketing programs. Proven track record of aligning sales and marketing initiatives to influence buying decisions, resolving complex challenges, and implementing data-driven recommendations. Excels at learning and adapting to changing environments in competitive landscapes, while understanding customer needs and providing optimal solutions.
Overview
28
28
years of professional experience
Work History
District Sales Manager
BSH Home Appliances
08.2004 - Current
- Exceeded annual sales targets through strategic planning, territory optimization, and customer relationship building.
- Developed strong partnerships with key clients, ensuring long-term business relationships and repeat sales.
- Led sales meetings with dealers to communicate objectives, review progress against goals, and discuss opportunities for growth and increased sales.
- Assessed competitive landscape regularly to adapt strategies accordingly and maintain and grow BSH market share.
- Was a National Product Trainer for BSH for 7 years prior to becoming a DSM with BSH
- Was a Sr. Merchandising Representative for BSH for 3 years prior to becoming a Product Trainer for BSH
- Delivered timely reports on sales activities to senior leadership for informed decision-making processes.
- Engaged in product training, demonstrations, consumer awareness, branding initiatives to raise awareness and sales
- Built relationships with customers and community to establish long-term business growth.
Assistant Store Manager/Assistant Sales Manager
Sears
06.2002 - 07.2004
- Handled problematic customers and clients to assist lower-level employees and maintain excellent customer service.
- Tracked employee attendance and punctuality, addressing repeat problems quickly to prevent long-term habits.
- Trained and guided team members to maintain high productivity and performance metrics.
- Responsible for hiring and training of team members.
- Supervised and evaluated staff to help improve skills, achieve daily objectives, and attain advancement.
Public Relations & Marketing Assistant
Dale Earnhardt, Inc.
01.2002 - 05.2002
- Collaborated with cross-functional teams to develop and implement market research strategies with sponsors
- Planned and executed successful PR events, ensuring positive exposure for the sponsors
- Served as primary liaison between company management and sponsors.
- Collaborated with sponsors marketing team to create cohesive messaging across all channels for maximum impact.
- Managed resources and scheduling for show car program.
Public Relations & Marketiing Manager
MB2/MBV Motorsports
11.1996 - 12.2001
- Collaborated with cross-functional teams to develop and implement market research strategies with sponsors
- Planned and executed successful PR events, ensuring positive exposure for the sponsors
- Served as primary liaison between company management and sponsors.
- Collaborated with sponsors marketing team to create cohesive messaging across all channels for maximum impact.
- Managed resources and scheduling for show car program.
Education
Business And Communications
Virginia Western Community College
Roanoke, VAHigh School Diploma -
Roanoke Valley Christian School
Roanoke, VA06-1987
Skills
- Sales Team Leadership
- Sales Presentations
- Goal Setting
- Sales expertise
- Territory Management
- Goals and performance
- Relationship building and management
- Sales Training
- Customer Relationship Management
- Negotiation
Accomplishments
- Completed Dale Carnegie Course
- Currently in BSH TDP Program
Timeline
District Sales Manager
BSH Home Appliances
08.2004 - Current
Assistant Store Manager/Assistant Sales Manager
Sears
06.2002 - 07.2004
Public Relations & Marketing Assistant
Dale Earnhardt, Inc.
01.2002 - 05.2002
Public Relations & Marketiing Manager
MB2/MBV Motorsports
11.1996 - 12.2001
Business And Communications
Virginia Western Community College
High School Diploma -
Roanoke Valley Christian School
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