Kristen Muraro

• Boosted brand awareness by implementing targeted marketing campaigns and strategic partnerships.
• Developed comprehensive marketing plans for product launches, resulting in increased sales and market share.
• Managed cross-functional teams to execute successful marketing initiatives, enhancing company reputation and customer engagement.
• Spearheaded digital marketing efforts, including website redesign and social media strategy, driving significant growth in online traffic and conversions.
• Collaborated closely with sales teams to develop effective marketing collateral that supported lead generation goals.
• Expanded international market reach by developing and executing region-specific marketing strategies that cater to local consumer preferences.
• Led team of marketing professionals, offering mentoring and coaching to build knowledge and skills.

Launched first sustainable event planning service in Durango, prioritizing environmental and social responsibility. Managed all event coordination from start to finish, including contract negotiations, venue selection, advertising, and staffing.

· Conceptualized and executed inaugural Four Corners Green Living Expo, hosting 80 vendors and subject matter experts focused on green products.

· Reduced carbon footprint of events by requiring vendors to utilize compostable products.

· Early pioneer of implementing water stations and eliminating sales of plastic water bottles at events.