Summary
Overview
Work History
Education
Skills
Timeline
Generic

Laura Halcomb

Virginia Beach,VA

Summary

Talented President with excellent employee development, customer service and analytics skills coupled with more than 15 years of experience. Comfortable giving engaging presentations to clients to drive new business, expand accounts and establish brand profile. Excellent team builder and leader of initiatives.

Overview

10
10
years of professional experience

Work History

President

The Lawn Card Lady
07.2018 - Current
  • Conducted thorough competitor analysis to stay ahead of industry trends and maintain a competitive edge in the market space.
  • Analyzed market trends to identify new opportunities and adjust advertising plans accordingly.
  • Utilized e-mail, social media, radio and TV to highlight products and services.
  • Marketed products without using paper-based strategies in order to keep low carbon footprint.
  • Provided excellent customer care by responding to requests, assisting with product selection and handling ordering functions.
  • Created and maintained detailed database to develop promotional sales.

President

J&L Underground Utilities LLC
01.2016 - 12.2023
  • Implemented robust financial controls to increase transparency, reduce risk, and optimize resource allocation.
  • Established and maintained strong relationships with customers, vendors and strategic partners.
  • Developed and implemented new strategies and policies to establish long-term business objectives and provide strong and sustainable organizational leadership.
  • Enhanced company performance by implementing strategic plans and overseeing daily operations.
  • Resolved payroll discrepancies quickly and successfully.
  • Managed payroll data entry and processing for 50 employees to comply with predetermined company guidelines.
  • Monitored project performance to identify areas of improvement and make adjustments.
  • Managed projects from procurement to commission.

President

Imagination Vacations LLC
12.2013 - 09.2018
  • Delivered operational excellence by optimizing resources, processes, and overall cost structure.
  • Monitored and evaluated training performance to determine quality and cohesiveness.
  • Enhanced employee performance by designing and implementing comprehensive training programs.
  • Organized regular sales meetings to review progress, share best practices, and set achievable targets for continued success.
  • Compiled and analyzed data to determine approaches to improve sales and performance.
  • Prepared and submitted payroll taxes and reports to regulatory agencies.
  • Processed manual checks for employees in accordance with company policies.
  • Implemented process improvements, significantly reducing chargeback rates for clients'' businesses.
  • Prospected new sales leads from directories, referrals and partners.
  • Addressed potential cancellations and offered catered solutions to retain accounts.
  • Reviewed repeated issues within operations and business management to solve problems and improve company outcomes.

Education

Associate of Arts -

Valencia Community College
Kissimmee, FL
2022

Bachelor of Arts -

University of Central Florida
Orlando, FL
2005

High School Diploma -

Osceola High School
Kissimmee, FL
1999

Skills

  • Program Management
  • Executive Leadership
  • New Business Development
  • Vendor Sourcing and Negotiations
  • Marketing and Advertising
  • Budget Management
  • Employee File Maintenance
  • Record-keeping
  • Client Billing
  • Account Balancing
  • Vendor Sourcing
  • Processes and procedures
  • Project Recovery
  • Contract Management

Timeline

President

The Lawn Card Lady
07.2018 - Current

President

J&L Underground Utilities LLC
01.2016 - 12.2023

President

Imagination Vacations LLC
12.2013 - 09.2018

Associate of Arts -

Valencia Community College

Bachelor of Arts -

University of Central Florida

High School Diploma -

Osceola High School
Laura Halcomb