Laura Parker
Antioch,TN
Summary
Accomplished business owner with a strong background in digital communication and customer service. Successfully managed high-volume client interactions, implementing marketing strategies that increased client retention and satisfaction. Expert in CRM systems, ensuring streamlined operations and superior customer support.
Overview
18
18
years of professional experience
Work History
Owner & Lead Stylist
Bad Apple Salon
Franklin, TN
04.2021 - Current
- Managed 20+ client base through effective digital communication, scheduling, and follow-ups to ensure client satisfaction.
- Maintained relationships with existing clients by providing superior customer service.
- Designed and implemented marketing strategies to attract clients.
- Oversaw CRM entries, online booking, payments, vendor coordination, and reporting to streamline operations.
- Maintained budgeting, invoicing, and inventory systems to support financial health and resource management.
Stylist
Spitfire Salon
04.2020 - 01.2021
- Consistently exceeded product and service sales goals.
- Partnered with Aveda team to effectively communicate and reinforce brand values to clients.
- Coordinated appointments, confirmations, and follow-ups to enhance client experience using digital booking platforms.
- Updated CRM notes and client histories to ensure accurate documentation and personalized service.
Customer Service Representative
Asurion
Nashville, TN
02.2018 - 03.2020
- Resolved customer complaints with empathy and professionalism.
- Assisted customers with product inquiries and troubleshooting issues.
- Educated clients on device features and services offered.
Stylist
Aveda Salon
05.2017 - 01.2018
- Performed haircuts, color services, and styling techniques for diverse clientele.
- Partnered with team members to streamline service delivery and elevate client satisfaction.
- Coordinated front-desk communication, scheduling, and appointment management to enhance client experience.
- Welcomed customers upon arrival to create a positive first impression, answered phones and booked appointments.
Call Center Representative
T-Mobile
Nashville, TN
02.2015 - 01.2017
- Assisted customers with product selection, ordering, billing, returns, exchanges and technical support.
- Assisted customers with product inquiries and troubleshooting issues.
- Educated clients on device features and services offered.
- Documented customer interactions accurately in the database system.
Salon Stylist
Independant
Nashville, TN
01.2009 - 02.2015
- Performed haircuts, coloring, and styling using various techniques and tools.
- Guided clients on hair care products and maintenance routines to enhance their styling experience.
- Built strong client relationships and delivered consistent high-quality service.
- Coordinated client communication, scheduling, and payments to ensure seamless service delivery.
- Utilized various booking and CRM systems across multiple salons to streamline client appointments.
Education
Cosmetology License -
Arnold's Beauty School
01-2016
High School Diploma -
Gateway Christian Academy
01-2006
Skills
- CRM Platforms: Salesforce, HubSpot, Vagaro, Square
- Online Booking & POS Systems
- Digital scheduling
- Payment processing
- Lead conversion
- Digital Marketing Strategy
- Visual Content Creation
- Video Marketing Techniques
- Client Communication Tools
- Microsoft Office (Word, Excel, Outlook)
- Google Docs, Sheets, Drive, Gmail
- Documentation & Data Entry
- Customer support
- Remote communication
- Multitasking & Organizational Efficiency
- Conflict resolution
Accomplishments
- Built and scaled a successful salon business with consistent annual growth.
- Developed strong remote communication and scheduling systems.
- Created long term relationships with customers as well as businesses
Timeline
Owner & Lead Stylist
Bad Apple Salon
04.2021 - Current
Stylist
Spitfire Salon
04.2020 - 01.2021
Customer Service Representative
Asurion
02.2018 - 03.2020
Stylist
Aveda Salon
05.2017 - 01.2018
Call Center Representative
T-Mobile
02.2015 - 01.2017
Salon Stylist
Independant
01.2009 - 02.2015
Cosmetology License -
Arnold's Beauty School
High School Diploma -
Gateway Christian Academy